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How much: For pro surfing?

Chas Smith

by Chas Smith

The WSL is not (currently) on the block but if it was......

The markets are emotionally unstable 13 year-old girls aren’t they just though? One day it is blue skies and soaring stocks. The next day plummeting depression and Chinese corrections.

And speaking Chinese, did you read today that Dalian Wanda Group, headed by China’s richest man Wang Jianlin ($37.5 b) bought the Ironman Triathlon today for $650,000,000.00? The Ironman Triathlon! Swim/bike/run! Six/hundred/and/fifty/million/United/States/Dollars!

The original Ironman is, of course, Hawaiian, being first run on the Big Island. There are lots now, maybe 200 or so but the season ends each year back where it all began. Kailua-Kona!

In any case, DWG wanted the event to diversify their portfolio (because Chinese stocks are all shit right now. Buy low! Sell high!) and are actively looking to purchase more sports’ properties. Sports are hot across the board right now because they are generally enjoyed in real time and have multiple revenue sources. Which brings me to the real nut. Will the Chinese try to buy the World Surf League?

Let’s pretend they do want it. How much do you think it is worth, really? Oh, don’t be a hater. Whether you love or very dislike, it must be admitted that professional surfing is a going concern with growth potential. And Ironman actually had massive debt. So how much? How much do you think it is actually worth and how much do you think CEO Speaker and co. would take for it?

Also, do you think if we all got together we could crowd fund that amount?