British magazine accused of “surfer snobbery” following “explosive rant” after Irish fast-fashion retailer releases range of cheap wetsuits, “It’s so sad and is considered as high treason on the seas! Just say NO!”

"These awful cheap throwaway wetsuits are being massed produced and will be thrown away in no time."

A war of words has erupted in Britain following the Irish multi-billion dollar fast fashion retailer Primark’s decision to move into the wetsuit game.

The “explosive rant” appeared on the Newquay based Real Surfing Magazine’s Facebook page and was written in response to Primark’s range of keenly priced wetsuits, fifty US or thereabouts for a three mm steamer with flatlock stitching and a back zip.

JUST SAY NO!!

PRIMARK WETSUITS..

I tried to ignore this but I can’t.

These awful cheap throwaway wetsuits are being massed produced and will be thrown away in no time.

It’s very sad that companies such as this are tapping into surf culture.

It’s basically the same as the cheap crappy snappy bodyboards all over again isnt itThey look ill fitting and poorly made so wont keep you warm.

The problem is that you can see why people buy them because they are not willing to go out and buy a decent long lasting suit if they go in the sea once a year or get the kids them because they will grow out of them by the following summer.

A decent wetsuit can at least be passed on or handed into charities such as wave project to sell on and can last for years.

Same with surfboards, a decent well made board can last decades, cheap Chinese imports do not.

It’s so sad and is considered as high treason on the seas and the planet by the surfing community

Ikea selling handplanes and teaming up with w.s.l is bad enough but bloody primark!!

Decathlon, all these lot dont give a shit about surfing. An environmental disaster.

Primark, which is called Penneys in the Republic of Ireland and there it stays because of JC Penneys’ stranglehold on the US market, is built around the Zara and H&M model, fashion knocked straight off the catwalks, or beaches, and sold via their own chain of retail stores thereby doubling, effectively, the value of their produce.

Disposable furniture giant Ikea is the queen of dipping into surf, of course. Its most recent initiative, a collaboration with the WSL for a range of surf-themed furniture, announced only three weeks ago.

“IKEA’s sustainability initiatives align closely with those of the WSL and our fans,” said the WSL’s Chief Revenue Office, Cherie Cohen, in the press release.

Buying a Primark wetsuit might be problematic (as they say) than you think, at least online.

Visit the “Surf & Swim Staples” page, click on “range of wetsuits, and you go to a page of bikinis and one-piece swimsuits.