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Beach Grit

Help: We were bullied by skate mags!

Chas Smith

by Chas Smith

Dane and Craig's Former knocked around by Thrasher!

Former has been live, now, for almost a week and have you watched Craig Anderson’s Luxury29.99? Is it not the surf edit of the year? It totally is! Near perfect! Oh the clothes themselves may be a touch uninspired/uninspiring but early days and let’s hope it is smooth sailing from on out. Let’s hope no more bullying from the nasty surf media.

But wait. What’s that I hear? Is that the skate media piling on? Oh drat. And this news just came in from our wonderful reader Cap’n Haddock.

Thrasher magazine, extreme sport’s only thriving media property thanks to Justin Bieber etc. loving the Thrasher look, gave Former a knock on their news show Skateline. You can watch the host twist those nipples here or just read the transcript:

Shakas up high give it a wiggle, go head touch it. Wiggle it, yeah. Austyn Gillette starts a brand called Former with some surfers. And I know you’ve got surfer buddies but they got you here looking like a douche, my nigga. Embarrassing us n shit. No more of this! Look how ridiculous you (Austyn) looks in this photo. I’ve never laughed at your face before!

Dane and Craig have both shifted heavily toward the skate look over the years, embracing the hard + cool urban vibe and so I wonder if this unkind bullying from a magazine respected by Ryan Gosling etc. hurts twice as much?

I hope not. I hope they feel comfortably superior in their hearts knowing that surfers have always been better and always will be better.