Do you remember ten years ago when Jordan Michael Smith turned down a five million dollar contract with Nike to ride for O'Neill because it was a "traditional surfing company"? And even after a personal intervention by Tiger Woods on Nike's behalf?

Watch: Jordy Smith in “A Catnip Dream!”

An examination of the South African's fire and brimstone…

Last night, O’Neill, the primary sponsor of the world number twenty, Jordy Smith, loosed a four-minute edit of their prize surfer.

Now, tell me, what’s wrong with that last sentence? The combination of “world number twenty” and “Jordy Smith”, wouldn’t y’say? Jordy Smith, who is thirty years old, has only sputtered in these opening two-and-a-quarter events and now languishes in the ratings’ stern.

This edit (as they say) demonstrates the misleadingness of competition ratings for, here, Jordy reveals his otherworldly ability to lace endless combos around the Bells and Margaret River events. It is a short mostly free of quirky lifestyle shots and serves, instead, as an examination of the fire-and-brimstone the South African is capable of.

Yes, much is at stake for Jordy career wise in the back two-thirds of the tour.

But I like to think that his bad start to the year is less a squandering of talent and more a failure to unwrap. 

Watch.

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PacificNorthPest
PacificNorthPest
8 years ago

He certainly runs through an unremarkable field for no apparent reason in hightops and a coat LIKE NO OTHER. Fuckin’ killed that part.

Phat-wan kerr
Phat-wan kerr
8 years ago

catch it?

Abscessed Llama
Abscessed Llama
8 years ago

Tarlow came up with the title “catnip..” I know he did.. Think its was he who was sold super tight bag of faux weed from someone staying near Foo’s place. Ended up being “catnip and vix” laughed my ass off!

Lorlac
Lorlac
8 years ago

Anyone want to comment on the opening track?

Shurley
Shurley
8 years ago

Oneill wetsuits suffer the same fault as most other suits, when you poke your forelimb into the brine, they ride up to your elbow, leading to the noclaim-claim of pulling your sleeve down.

Snowbored
Snowbored
8 years ago

Sure he rips, but he kinda has that trying to hard to rip so hard kinda style.

NEGATRON
NEGATRON
8 years ago
Reply to  Snowbored

I hear ya, but I imagine those buckets of spray in person would be impressive?

Otto
Otto
8 years ago
Reply to  NEGATRON

Maybe there needs to be a second panel of WSL Judges in the water. Pro photographers that can accurately score critical aspect of turns.

Phat-wan kerr
Phat-wan kerr
8 years ago
Reply to  Snowbored

thats why I like the one at 2.36. just a little reminder that its ok fuck the take off.

ricmatic
ricmatic
8 years ago

All bullshit aside, when Jordy is at his best he is the best. Someone got in his ear (maybe himself, probably pottz) and made him surf safe. Its so hard to watch, fuckin guy rips.

Eddie Haiku
Eddie Haiku
8 years ago
Reply to  ricmatic

Seriously, this poor bloke must have severe performance anxiety because he never surfs this well in comps. And I’m not even saying he surfs that well in this clip. Poor Jordy.

Tomas' silky smooth arms
Tomas' silky smooth arms
8 years ago
Reply to  ricmatic

Definitely pottz.

Kimbos
Kimbos
8 years ago
Reply to  ricmatic

Same

Craven Morehead
Craven Morehead
8 years ago

Yawn

Otto
Otto
8 years ago

Jordy “Cat Nipples” Smith

Wiggolly's Paddling Style
Wiggolly's Paddling Style
8 years ago

Maybe god is punishing him for being a shit cunt.

ricmatic
ricmatic
8 years ago

I’m a shit cunt and I’m soaring..

Phat-wan kerr
Phat-wan kerr
8 years ago
Reply to  ricmatic

do you have weird nips? perhaps it a trait exclusive to shit cunts.

ricmatic
ricmatic
8 years ago
Reply to  Phat-wan kerr

If by weird you mean low and close together, then yes.

Phat-wan kerr
Phat-wan kerr
8 years ago
Reply to  ricmatic

low and tight,
shit cunt in sight.

turts
turts
8 years ago

The first air was cool. The rest was boring as shit.
Looks really tired. Must be from all that lack of sleep from the painful regret of not signing with Nike

Tomas' silky smooth arms
Tomas' silky smooth arms
8 years ago
Reply to  turts

Agree. He doesn’t appear to be throwing the whole kitchen sink at all his turns.

turts
turts
8 years ago

He is getting a little long in the tooth. Probably just taking care of his aging knees

Shurley
Shurley
8 years ago
Reply to  turts

You only get a small window of oportunity to be world champ. Jordy’s goose may have flown into the oven.

Audit In Progress
Audit In Progress
8 years ago

I know everyone talks shit about Rip Curl, but imagine having to wear O’Neill shit all day… every day?

20 mule team
20 mule team
8 years ago

Especially since they stopped making clothing in 2003. Poor guy has to walk around in a spring suit and booties most of the time.

?uzzled
?uzzled
8 years ago

Whatever it takes to keep those nipples covered.

ricmatic
ricmatic
8 years ago

All surf clothing is hideous

Shurley
Shurley
8 years ago
Reply to  ricmatic

#realreasonofsurfindustrydecline

NEGATRON
NEGATRON
8 years ago

O’Neill is probably one of only labels I even consider wearing or supporting. Core?

Audit In Progress
Audit In Progress
8 years ago
Reply to  NEGATRON

If you like it, then I’ve changed my position. CORE!

Neal Kearney
Neal Kearney
8 years ago
Reply to  NEGATRON

Their suits are killer! I know that for sure!

Jimmy the Saint
Jimmy the Saint
8 years ago

Where’s Jordy?


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