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Member of global surf community and newly minted CFO Jason Eckert. (Courtesy WSL)
Member of global surf community and newly minted CFO Jason Eckert. (Courtesy WSL)

In move that sends shockwaves through sporting community, World Surf League poaches top-level National Basketball Assoc. executive as new Chief Financial Officer!

Winning time.

Days ago, World Surf League Chief Executive Officer Erik Logan delivered a stunning interview in which he shed light on the crazy robust growth the aforementioned WSL is currently experiencing. Percentages up by double to triple digits across all categories from “consumption of the product” to “brand relationships” to “viewership.”

Wild wins that must have other professional sport leagues turning their corporate heads and looking. Especially turning their corporate heads and looking with the recent poaching of top-tier executive talent from the booming National Basketball Association.

Per the press release, “The World Surf League announced today that Jason Eckert has joined the league as its new Chief Financial Officer, reporting to WSL CEO Erik Logan. Eckert joins the WSL after nearly 15 years at the National Basketball Association, most recently serving as Vice President, Head of Finance and Strategy EMEA. During his NBA tenure, Eckert held progressive leadership positions within the NBA’s Finance department in both New York and London.”

Eckert’s wins at the NBA included “the formation and capital raise of NBA China” and the “formation and capital raise of NBA Africa.”

Logan said, “I’m thrilled to welcome Jason to the WSL team. His rich professional experience, as well as his personal investment in our sport, will be invaluable as we continue to grow a global business and make professional surfing one of the premier sports in the world. The WSL is in the midst of a truly breakout 2022 season, with growth in nearly every area of our business. Jason is going to help us invest our resources strategically and efficiently to build on that momentum and capitalise on this moment.”

Eckert responded, “As a member of the global surf community, I couldn’t be more excited to step into this role during a transformational time for the WSL. Having watched from afar as Erik and the WSL team have built a business truly capable of transforming the world of professional surfing, I can’t wait to leverage my experience to contribute to our collective success.”

I’m going to start calling myself a “member of the global surf community” instead of a “surfer” from now on.

Winning talk.

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32 Comments
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herbal warrior..

World DipShit League – F in clowns at the circus totally high trippin on themselves.. what bunch of soap opera reality show dorks and their slobbery squawking fans.

channelbottom

Who doesn’t like to play with their balls?

BTW does he actually surf? Not really a financial qualification, I realise.

AI (for ever) .

Is it true there are more chief managers at WSL than surfers on the CT?

tim_nelsen

OSHA mandate: lay off the entire workforce…want a flag pole installed? monkeys! bats~balls…hot dogs vs burgers Wars!

sam

Why are you guys so hell bent on supporting these guys (the Wsl).
Everytime you tune in to a contest–its just a vote of support for them–might as well just shoot yourself in the foot.
You’re like Eric’s best friend.
Face da facts.

AI (for ever) .

It’s a interesting question. I suggest it’s because there simply isn’t anything else to report on?

I view the relationship between surf media and big corporations like the WSL the same way I view the paparazzi and celebrities.
Both only exist because of each other and both are pointless things.

But still we watch and read?

Howling Jack

ì kinda like to think you shit me Chas but I involuntarily chuckled at your timely use of robust in the opener; god bless you, or science bless you,

@surfads

Global shame community!

NUG

As a member of the global math community, this is not good news.

tim_nelsen

eckert you’re not a starter…and I’ve known a few of them. more nugs, vinny!

https://scontent-sjc3-1.xx….

Manuka

I’m a member of the global BG community…right friends?

tim_nelsen

are we hiring influencers & CEOs?

they are a pain in the ass…no quarters here.
keepin it local…
we plant ideas…
badge Manuka!

bruddah

Just once i’d love a WSL press release along the lines of “We’re excited to be 100% focused on bringing our consumers a live feed of the world’s best surfers competing against each other in the worlds best waves.” That’s it… all i want. Feel like we got a little taste that one afternoon in El Salvador when it turned on for a few heats.

notsurfingtoday

That’s about as pure and naive as your chubby friendly happy-go-lucky Italo from 5 years ago. No place for that in the real world.

tim_nelsen

adaptation…remember when we were young and progessive…?

tim_nelsen

turn the page…pleasure is fleeting…

Lemon Next to the Pie

Nias has been doing it’s wave pool impersonation. The forecast looks good for today. Feast your eyes.

Sean Connery

Sadly it was his formation and capital raise of NBA Russia that ultimately cost him his job at the National Basketball Association.

tim_nelsen

gotta know when to fold! before you’re told!

Gino

Awesome.
Let’s show 2.5 billion people where to surf.
If only 1% can afford a surfboard and travel we’re laughing.

Jimmy the Saint

I always thought a “member of the global surf community“ was code for an inertia reader!

astro

Hahahahar Yea, it’s an admission a bit like coming out.

Jimmy the Saint

They should get their own flag

astro

Good stuff, Jim.
And a parade. Flags need a parade.

Jimmy the Saint

We should get one too! Maybe the old skull and crossbones!

astro

Hmmm, I don’t know. Ye auld S&C vibe has been hijacked by the LV Rrraaaaiiiddderrrsss
Maybe something simple like a black heart might be more in keeping with the spirit of the joint. Or a rain cloud ? Or We, The People!
Food for thought …

Jimmy the Saint

Saint Pauli – a rubbish soccer team from Hamburg have been rocking the S+C all along. They lack quality but have a cult following, a bit like this place at times!

tim_nelsen

you’re next in the line-up…

https://external-content.du…

tim_nelsen

awarded Bic yesterday…
you’re st’ed…Carlsberg tonight…
my tab…

https://external-content.du…

tim_nelsen

global surf

astro

Uh-ohh
Rember when Eric was hired ?
Soph exited not long after.
Be afraid Okie, very afraid.
Dirks put in a bean counter to check your wild claims.

Stick man

Ultra-Hard Global Surf Community


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