sad times :(
What would surfing be without Joel Tudor? I’ll tell you what. A bland smögåsbord featuring tasteless post-heat interviews and “surfing makes you stoked” platitudes. Joel brings the spice and today he is pouring it all over one of my very favorite surfers Noa Deane.
I’ve never met Noa, personally, but have always appreciated his attitude. He seems not to care what you think, what I think, what anyone thinks. He drinks beer, gets pudgy, rips, slims down and starts again. A true rock n roll lifestyle and those are ever diminishing in our surfing. Do you remember when Rabbit Bartholomew acted exactly like Mick Jagger? I don’t either.
In any case, Joel Tudor is angry with Noa Deane this morning for artistic appropriation and, quite possibly cultural appropriation too. Let’s examine ourselves. I’ll be the impartial judge, presenting the evidence coldly and without emotion. You be the jury, delivering the verdict in the comments below.
Ok?
So Joel posted this on Instagram today:

Sad to see the lack of creativity in our industry- first logo is a native moon …second is @delhiero from 1990 – the third is our label @doublesltd stared earlier this year …number 4 is blatant bite of our logo done by @ilovetables today – always knew people were watching my shit …just didn’t know it was this bad – sad times 🙁
By “native moon” I’m assuming Joel means a Native American rendering, quite possibly of a moon, and a quick Google search corroborates. The second that he references (delhiero) is actually Del the Funky Homosapien. Do you remember him from the early to middle 1990s? Absolutely fantastic. If I’m not mistaken he has done some work with the Gorillaz recently though let’s not get distracted here.
The third (doublesltd) appears to be a new and very popular brand in which Joel must be involved. Everything in the store is sold out. Fail to buy here!

And the last is of course Noa Deane’s though I don’t know from where as I can’t find it.
Now, instructions for the jury. There is a veritable Rubik’s Cube of possible charges. The first is cultural appropriation for all of them, a very very very serious crime in today’s climate, where Del the Funky Homosapien, Joel Tudor and Noa Deane get locked up in a Native American prison for life without the possibility of parole. Another is artistic theft of Del the Funky Homosapien by Joel Tudor. Yet another is artistic theft of Joel Tudor by Noa Deane. And a final is some sort of alien time travel artistic theft of Noa Deane by the Native Americans.
The jury here, on BeachGrit, decides both guilt and the penalty. Most upvotes wins.
the fact is Joel will never be 1% of as good of a surfer as noah, and he knows it
What’s with all the Dad Rock in Aussie surf clips lately?
So Joel stole a logo from Del then Noa stole it from Joel now Joel is upset… Knowing how much of a egomaniacal douche bag Joel is that sounds just about right. Oh yeah, and for the record, this logo in general is total shit, clearly all parties involved are lacking heavily in the artistic creativity department
https://uploads.disquscdn.c…
I guess Joel is getting old and grumpy
Since when was a smiley face emoji a fucking work of creative genius?
I present complainant no 4, Matt Groening, whose 3 eyed fish Blinky first aired on the Simpsons in 1990, he is fucking pissed! https://uploads.disquscdn.c…
Upvote for irony.
Well I only know one thing…
Joel Jitsu… never never… and I say it again
NEVER… rase your hand to beat up a girl.. ops! sorry!… Know a Jeannie!
How funny is the concept of a logo? When you really break it down it shows the stupidity of humans latching on to some form of identity. Calling Formers ultrasound logo the best atm. I want to identify with a fetus! I also think Tudor is going skitzo form all the hydro
All of them have stolen from Harvey Ball and should do hard labour Jail time!! Except the Indians, they probably have to answer to the aliens?
i think he ripped off google image… https://www.google.com/sear…
Exhibit number: Brown
https://en.m.wikipedia.org/…
Do you swear to tell the Butthole Truth and nothing Butt the truth ?
Perhaps David Carson should weigh in on this?
To me Noa’s logo looks like a Nike swish cupcake!!
But art like surf largely subjective so I don’t give a fuck really
I think Instagram is Joel’s true dojo.
So Joel woke up to his morning bong rip one day (this one a little bigger than usual), is hacking up the smoke as he puts on some Del and the Heiroglyphics vinyl, see’s double for a second, and thinks “oh man, I’ve got a great logo idea”. Then Tudor wakes up to this mornings bong rip and see’s Noa’s new take on his LSD board sponsors old logo (turned into a 3 eyed smiley) and Joel’s Narcissistic sense of grandeur kicks in “Damn it, the hottest young air surfer out there is definitely out to rip off my style”. Ya sure he is JT.
The worst thing about this all is that we are discussing Joel Tudor and his brand (Former rip off) which up until a couple hours ago we were all happily going about our lives not knowing of it’s existence.
as usual with joel’s posts there’s a grain of truth underneath the self-involved blather.
way too much blatant biting today. yes “great artists steal” but this ain’t picasso, we’re talking about t-shirts and commercial logos, etc. time was when copycats were ridiculed, now the operating principle is: unless i’m being sued i’m ripping and running. call me an old man if you want, i’ll plead guilty to it, but first let me present just one blatant, current example.
exhibit A: the estimable malibu label Natural Progression, which ran strong in the 70s and 80s with shapers like robbie dick, dean edwards, etc
exhibit B:
the arriviste clothing brand Free and Easy, freeandeasy.la which seems to be cheap t-shirts and not much else.
http://www.freeandeasy.la
https://uploads.disquscdn.c…
https://uploads.disquscdn.c…
True true and an entirely sober take that maybe only I appreciate because I’m still sober. 2.5 days and counting with no apparent end in sight!
if being high on weed and drinking office coffee in the cubicle counts as sobriety, i’m right there with you.
It does! Welcome!
Maybe they all hired Carson, after the critical acclaim for his WSL creative here?