President Erik Logan (pictured) sad that he lost his instructions on how to build IKEA's Flärdfull.
President Erik Logan (pictured) sad that he lost his instructions on how to build IKEA's Flärdfull.

Sweded: IKEA and WSL team up for “a line of products catered to you, the surfers and ocean enthusiasts of the world!”

Exciting days.

And it’s as if the World Surf League’s Santa Monica best-n-brightest including, but not limited to, Co-Waterperson of the Year Dirk Ziff, President Erik Logan and one-time Pottery Barn aficionado Kelly Slater sat down this morning, watched my not very hinged rant then said, “You don’t like corporate stupidity and absurdist greenwashing? Mic drop, skinny bitch.”

Boy oh boy, it was a dis track that may never be topped but have you not read the news? Have you not read that Swedish disposable furniture giant IKEA has teamed up with the WSL for… “a line of products catered to you, the surfers and ocean enthusiasts of the world” announced four months ago but stumbled out again today?

I have no idea what that sentence means but let’s head straight to the press release for much, much, maybe more.

WSL & IKEA are collaborating, and we want your input!

World Surf League and IKEA have partnered to create a line of products catered to you, the surfers and ocean enthusiasts of the world!

We want you to be a part of the process, helping us develop products that not only suit your lifestyle, but are better for people, the planet and society.

I clicked on the survey but couldn’t be bothered to take it.

Will you?

Also, who has a cuter bedroom, Co-Waterperson of the Year Dirk Ziff, President Erik Logan or one-time Pottery Barn aficionado Kelly Slater?

Argue now!

Sweded.
Sweded.

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Big M
Big M
6 years ago

Typical fucking feminists… Pick a cause that’s overwhelmingly the burden of every man, make it their own, and then pretend it’s the end of days for all women, completely ignore the fact that men have been suffering being shit on, beat up, burned, and back-paddled since the beginning of time.

OpenFrontZip
OpenFrontZip
6 years ago

Thoroughly enjoyed both the survey and feedback text box.

John Non John
John Non John
6 years ago

How long will it take to put together?

Shore pound
Shore pound
6 years ago

Who the hell comes up with these ideas? What’s next, a Rolling Stone collab?

Jordy's pout
Jordy's pout
6 years ago

Ja I filled in the survey. I had fun.
https://uploads.disquscdn.c…

Greebnurt Hurkurmurgurt
Greebnurt Hurkurmurgurt
6 years ago
Reply to  Jordy's pout

And STINKY fluids because its you and your “buddy”.

astro
astro
6 years ago

Mate, I just this minute took home grown prime rib barbecue off the kettle.
Hooyyeeh – no WSL sauce needed bro … hoooyeehh
AngusxHereford cross – mate, it’s a kinda heaven.
Suck it vegan cunts.

James Bickerton
James Bickerton
6 years ago
Reply to  astro

bon appétit .

FelipesFrontFoot
FelipesFrontFoot
6 years ago
Reply to  astro

‘Cept they cant suck it. Cause animal products…. 🤣🍋🍋🍋

PerthsStraighthanders
PerthsStraighthanders
6 years ago

Is that Elo’s desk?

Low wide stinkbug stance
Low wide stinkbug stance
6 years ago

As if there are enough surfers out there for them to stock Ikea branded surfboard racks or wet suit hangers. I question what the fuck is going on at the WSL, they are all over the place like a mad woman’s shit.

PerthsStraighthanders
PerthsStraighthanders
6 years ago
PerthsStraighthanders
PerthsStraighthanders
6 years ago
channelbottom
channelbottom
6 years ago

What is it about that photo which leads me to to conclusion that this gentleman has never surfed?

Captain Planet
Captain Planet
6 years ago
Reply to  channelbottom

maybe the spirit fingers? It looks like he’s well connected. He has the 2021 vans lace up booties on.

ricmatic
ricmatic
6 years ago

I heard that Ikea lose 100 million a year to shoplifting. 75% of which is done by employees.

James Bickerton
James Bickerton
6 years ago
Reply to  ricmatic

Non traditional profit sharing ?

astro
astro
6 years ago

Love the shark bite !
V BG.

SSD
SSD
6 years ago

Off topic- If anyone has a hankering to get a look at Rob Machado’s old Star Wars toys and the famous Jimi board, you’re in luck!

https://www.sandiegouniontr…

Audit In Progress
Audit In Progress
6 years ago
Reply to  SSD

That Surfing cover on the Hendrix board was perfection.

SSD
SSD
6 years ago

That was classic!

Otto
Otto
6 years ago

Otto’s Top Five Fears List:
1.) Trapped in an IKEA, somewhere between the Throw Pillows section and Plastic Storage Containers section when a fire breaks out, unable to locate any semblance of clear signage pointing towards the nearest emergency exit.
2.) Goat Yoga with the GOAT
3.) Selected for Jury Duty with Ashton Goggans and Judge Orders Jury Be Sequestered.
4.) Running Out of Whiskey before Beer on a Surf Trip
5.) Stop Being a Grumpy Local

SSD
SSD
6 years ago
Reply to  Otto

#1 Fire exits are found at the end of the maze: first go through kitchen cabinets aisle, take a left at the bathroom essentials section, circle back through home office, up the stairs into living room furniture, back down the stairs, take a sharp left, count 100 paces and you’ll find a sign that says NÖDUTGÅNG

Otto
Otto
6 years ago
Reply to  SSD

If I end up back in the beanbag section, I’m blaming my comical demise on you.

Lemon Next to the Pie
Lemon Next to the Pie
6 years ago
Reply to  Otto

I’m guessing this wouldn’t help Fear Numero Uno.

https://9gag.com/gag/aNYLrX…

Chief Hot stuff
Chief Hot stuff
6 years ago

Most of the operations, management of the stores, design and manufacture of furniture is run by a trust, INGKA Holding, headquartered in Delft, Holland. While most of the designs of IKEA products are made in Sweden, manufacturing has been outsourced to China and other Asian countries.

SSD
SSD
6 years ago

Perfect match for this collaboration

Lemon Next to the Pie
Lemon Next to the Pie
6 years ago
Reply to  SSD

The wsl target audience!

astro
astro
6 years ago

™️ that quick, sb !
I can hear those WSL no-hopers using that.

@surfads
@surfads
6 years ago

Is that from a miniature/doll house?

astro
astro
6 years ago

Gimme some flat pack !
I just love me da flat pack.
The world needs flat pack.

SSD
SSD
6 years ago
Reply to  astro

The heavier the better! I want the springs in my truck to flatten from the weight of one 14″x48″x5″ box. I want dowels, cam plugs, a tiny tube of dry glue and 8 varieties of screws that strip the heads the instant the included phillips-allen wrench combo tool touches them.

Greebnurt Hurkurmurgurt
Greebnurt Hurkurmurgurt
6 years ago
Reply to  SSD

I had never been to an IKEA until about 2 years ago. I had heard about them forever, but there are none in Kauai, and I don’t think oahu either. Could be, but when I go to oahu, I’m usually in party mode. Finally went to one in mission valley when I was in SD visiting the folks. It was shocking. Now I know.

Superworm
Superworm
6 years ago

A set of 8 of these bad boy dining chairs please.

https://uploads.disquscdn.c…

Greebnurt Hurkurmurgurt
Greebnurt Hurkurmurgurt
6 years ago
Reply to  Superworm

That’s clearly a lounge chair, not a dining chair.
Do you even interior decorate? Brah?

Superworm
Superworm
6 years ago

Not really, Mr Greebhlnurt.
How much for your services?

Eddie Haiku
Eddie Haiku
6 years ago

Free Swedish Meatballs*
With every block of wax
(Vegan/Gluten Free*)

ricmatic
ricmatic
6 years ago
Reply to  Eddie Haiku

they’re pretty good though, you gotta admit.


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