SOS!
We were introduced to our World Surf League President of Content, Media, Studios and Canned Cheese Erik “ELo” Logan on October 8, 2018 as he announced himself to the world and let us revisit the glory, the passion, the… wonder.
“Today, I’m announcing that I will be stepping down as President of OWN, The Oprah Winfrey Network. Working for one of the greatest leaders in the world has truly been the most incredible opportunity in my career. I have learned and grown more over the past 10 years professionally than I did in the prior 20. The accomplishments over the last decade have been many – from ending the Oprah Winfrey Show, transitioning the company to a studio, moving to LA, and making OWN the most high-profile turnarounds in cable network history. What has made these many years of work so memorable and enjoyable are the people who I had the opportunity to work and partner with. My “Next Chapter” (as Oprah would say) is truly an opportunity of a lifetime. To marry my passion of surfing with my career is something that I never thought was possible or even imagageable 5 years ago. SUP, surfing, loving the ocean, were all things I’d never thought would be a part of my life. Now, it’s my life, my daily passion, and something that propels me into my next professional journey. Joining the World Surf League is something I never thought this kid from landlocked Oklahoma would say, but it’s happening. I’m beyond grateful tothe WSL for the chance to join the already exceptional team for this once-in-a-lifetime opportunity. If I have learned one thing from Oprah over the past decade, it’s this: there is a “divine order” to the universe and our job is to get into that flow. We must LISTEN to what the universe is saying. So here I am. Marrying my passion with my career in this way is something only a higher power could forge for me. I’m humbled by this moment and still in a state of “I can’t believe this is happening!” But it is…. You’ll hear me say this a lot, but it’s true: #followyourpassion #liveyourpassion
Whoa.
And along we followed, always on Instagram. Thrilling at this…
…this…
…and this.
A daily barrage of the hottest SUP action this side of Hermosa Beach and you think I fun make. You think I joke but I do not. Erik Logan is a SUP clown but also “surfs” better than me. Plus also high-performance longboards better than I asymmetrical surfboard.
Ashamed?
Yes.
But also the entertainment value, the glories, the… lack of typical surf pretension was… inspiring.
Then, near 30 days ago, the robust Instagram feed ground to an absolute halt. His penultimate post was this…
As you can clearly see, CHAS is rudely misspelled but at least not misspelled as CHAD.
And the last?
30 days.
A social media forever ago.
I’m worried.
You should be too.
So should we sent Erik another cake?
Also, why did he stop posting?
Is it CHSA’s fault?
More as the story develops.