Elo looks solid, on the right side of cancel
culture and a ballsy decision that, even within the space of a
twelve-hour day, looks to have shown the wisdom of Solomon.
May have been no surprise but it’s still one of the
ballsiest moves in World Sport to cancel the opening event of the
2020 CT season.
A very, very bold move from Elo, considering the backing at the
highest levels of the Australian Government, which is a major
under-writer of the Pro Tour in Australia. The chief reason
Australia can sustain three coastal CT events and the USA cannot
sustain a single oceanic event.
Crazy, crazy day.
This article has had to be rewritten three times to keep up with
this horrendous black swan which carried away Snapper and possibly
the entire year.
As of last night Australian time, our Prime Minister was still
urging Aussie (surf) fans to whip out and attend major sporting
events.
Nothing to see, go about your business as usual.
At approx 9.45 AEST WSL dropped the statement on its website
cancelling the March events, an event which according to John
Shimooka commentating the Sydney Pro immediately went “global and
viral.”
According to Shmoo, “Every stakeholder would have known about
it”.
A phone call to the QLD Tourism Minister’s office, one of the
main stakeholders of the Gold Coast event at 10.42am revealed that
they had no knowledge the WSL had pulled the pin on one of the Gold
Coast’s premier sporting events.
Fatal comms fail?
Of course, the dominoes have fallen and are falling quickly.
Formula One cancelled as fans were lining up to enter.
Like the WSL, the taxpayer is a major under-writer of the event,
to the tune of around 60 million. Unlike the WSL, sports like
Formula One also have serious revenue streams from gate receipts
(over a hundred thousand people expected to attend), huge broadcast
deals, food and bev, merch etc etc. They are legitimate global
sports, not “enablement platforms”.
Wozzle is much more dependent on government underwriting, as we
learned from the Fijian event, which was deemed unviable by then
CEO Sophie Goldschmidt due to a lack of support from Fiji’s
Government, despite a three-year deal with Kelly Slater’s
OuterKnown clothing company.
Those deals, deemed valuable by Australian tourism promotion
authorities in three states are now shredded, at least for this
year.
At three pm AEST Australia’s nominal head of state, Scott
Morrison, or ScoMo, effectively killed the Australian leg by
banning all public gatherings over five hundred people.
Chances of events running minus spectators defeat all principles
of government tourism funding and will result in contract terms
being reneged on all over the shop.
A twenty-million dollar deal with Facebook does not keep the
deep fryers going at Rainbow Bay. Who pays for dishonoured contract
terms in an act of God is yet to be determined.
Calls to Tourism and Events QLD, who administer the funding for
the Gold Coast event, were not answered.
Money has gone down the drain big-time and the whole year may
yet be written off.
It’s not all bad news of course.
The WSL is likely to keep its pledge to be Carbon Neutral by
2019 now, a year later, and in a canter, if the 2020 calendar is
voided.
Organisers of the Tokyo Olympics are putting on a brave face and
staring down the virus.
The country’s Olympics minister, Seiko Hashimoto, said Tokyo
2020 organisers would continue to plan for a “safe and secure”
Games, due to open on 24 July.
That was an hour ago.
If a truncated tour does go ahead comparisons will be made with
CJ Hopgood’s 2001 Title, cut short by the Sep 11 attacks in NYC,
Virginia and Pennsylvania.
It’s a very different world now and those comparisons will be
largely meaningless.
Webcasts were in their infancy; we largely consumed surf
contests via heavily curated surf media content. A savvy,
web-educated fan base, as minuscule as it is (1200 people watching
the Sydney Surf Pro live on Facebook) will not tolerate an
uncredible champ if the Tour haemmorhages contests due to
pandemic.
Biggest losers?
Well, me of course.
And other hacks.
Can’t write about a comp that don’t run.
Plus, I’m down a face mask invested in in case I rubbed
shoulders with virus carriers in the steamy Snapper cauldron.
Dirk Ziff will take a massive bath, billions of paper money
wiped off due to the market crash.
Owen Wright and his wife, pop singer, Kita Alexander both lose
big. Owen a minimum of ten grand, which is the purse for a last
place finish at a CT event. Kita, who was booked to play the Drop
Festival, run concurrently with the Aussie leg, also loses gigs as
they get cancelled.
Owen’s extensive real
estate book, focussed on Air BnB and boutique hotel development
will take a haircut, at best. At worst, assets will
need to be liquidated.
The days of windfall gains from real estate speculation are
probably over, at least for now.
Elo looks solid, on the right side of cancel culture and a
ballsy decision that, even within the space of a twelve-hour day,
looks to have shown the wisdom of Solomon.
Pro surfing itself?
That depends on the largesse of its two greatest benefactors,
Dirk Ziff and the taxpayer. Both show no signs of blinking, as yet,
in this highly fluid scenario.
Me, I’m prepped to the eyeballs.
How’s about you?