Their names are Stab, Swell, FCS and MagicSeaweed! They clean up after themselves!
Their names are Stab, Swell, FCS and MagicSeaweed! They clean up after themselves!

Oh Shit: SurfStitch trading halted!

Where have you gone Justin Cameron? Our nation turns its lonely eyes to you!

Stab/Stitch was the hottest thing going just months ago. How could a company combining lit AF magazine Stab, ultra-winning fin company FCS, British wave forecasting website Magic Seaweed and online retailer Swell lose? It couldn’t!

But then it did.

This morning The Australian reported:

Shares in underperforming online surfwear and action sports retailer SurfStitch have been placed in a trading halt pending an update from the company on its expected earnings for fiscal 2016.

Investors are bracing for further possible bad news that could include its third profit warning this year.

SurfStitch said in a brief statement to the Australian Securities Exchange that it needed a trading halt on its shares until Thursday as it provided the market with a “further update on its anticipated pro-forma EBITDA for the year ending 30 June 2016’’.

In May SurfStitch shares plummeted 60 per cent after it issued its second profit warning this year, following the shock resignation of SurfStitch co-founder and chief executive Justin Cameron in March.

At the time SurfStitch chairman Howard McDonald said the CEO’s departure had left one of the businesses SurfStitch acquired “exposed’’.

Under Mr Cameron’s watch the company made a string of acquisitions, spending tens of millions of dollars, to grow its business in sports media and publishing and other related sports apparel ventures.

Mr Cameron left to team up with private equity to work on a potential takeover bid for the company, but so far no bid has been sent to the SurfStitch board.

The profit downgrade in May was triggered by a slowdown in the US surf and action sports apparel market, which had forced SurfStitch to engage in discounting, further eroding margins.

It was forced to scale back earnings guidance to $2 million-$3m in earnings before interest, tax, depreciation and amortisation for 2016 against an original forecast of EBITDA of $15m-$18m. SurfStitch booked pro-forma EBITDA of $7.7m in 2015.

SurfStitch shares last traded at 40.5 cents, against an IPO price of $1 when the company floated in late 2014.

Well hell.

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Goose Egg
Goose Egg
10 years ago

I got halfway through the article and then realized Chas used “lit AF” in the first sentance. couldn’t pay attention for the rest

Dumb Florida Redneck
Dumb Florida Redneck
10 years ago

Sound of gunshot from failed fantasy surf league and second mortgage invested in stitch.

Lemmy
Lemmy
10 years ago

StabStitch will be filing for bankruptcy next quarter

bitter guy
bitter guy
10 years ago
Reply to  Lemmy

their site still loads faster though. hope Banks starts shelling out for some BG bandwidth once they realize the true power of this business model.

Gamera
Gamera
10 years ago

sweet, i could do with a new steamer

Limbless Jack
Limbless Jack
10 years ago

Will you guys buy stab back when it comes back up for super cheap?

Chas Smith
Chas Smith
10 years ago
Reply to  Limbless Jack

Yes!

Nick Dee
Nick Dee
10 years ago
Reply to  Chas Smith

be careful what you write today dude cuz we wouldn’t like to see Beachgrit sued. today’s Surfstitch ASX announcement is “faarrkkk”….OMG!

Badger
Badger
10 years ago

Just confirms my suspicion that no one actually buys clothing from surf brands.

Wiggolly's Paddling Style
Wiggolly's Paddling Style
10 years ago

BeachGrit make the occasional blunder as well but overall they aren’t shit and it’s forgivable. They don’t even use spell check let alone a sub editor at STAB. It’s bloody hopeless.

wincy
wincy
10 years ago

BeachGrits use of exclamation marks excuses it from the accepted standards and drowns out any critique of mistakes.

DrunkenAngel
DrunkenAngel
10 years ago
Reply to  wincy

Or apostrophes 🌟😉

Nick Dee
Nick Dee
10 years ago

I posted elsewhere that, for the year ended 30/6/2015, Surfstitch had $17.8M in negative operating cash flow from buying too much inventory, which they did not recoup in the six months to 31/12/15. This is not related to the “string of acquisitions” they seem to be blaming for their problems. Both their trading operations & investment acquisitions appear to have issues. The trading halt certainly flags another profit downgrade.

Limbless Jack
Limbless Jack
10 years ago
Reply to  Nick Dee

That is interesting, I have only visited surfstitch once and I personally felt they didn’t have much in the way of actual surf gear.

wincy
wincy
10 years ago

Where will I get hyper stretch phantom board shorts nooooow 😫😫😫

funky Gibbon
funky Gibbon
10 years ago

I’d say someone is going to go to jail when it all gets looked at. Profit forecasts that high compared to the actual profit stinks of insider trading.

Jocks
Jocks
10 years ago
Reply to  funky Gibbon

… going to jail for white collar crime? Gotta go bigger then this in Oz to see any real time

DrunkenAngel
DrunkenAngel
10 years ago
Reply to  funky Gibbon

What is insider trading? Is it when you trade while someon is inside of you? Would I like it?

funky Gibbon
funky Gibbon
10 years ago
Reply to  DrunkenAngel

Yes that’s exactly it. It’s illegal because apparently you can’t make rational decisions while someone is inside you. As for you enjoying it I have no idea. Give it a go, who knows…

bitter guy
bitter guy
10 years ago
Reply to  funky Gibbon

did $7.7 mil in 2015 and came out hot with $15mil to $18mil for 2016 forecast. why not predict growth in excess of 100% annually?

lorne
lorne
10 years ago

who could have seen this coming

Kook Dahanamoku
Kook Dahanamoku
10 years ago
Reply to  lorne

Me, that’s who! I got in early, chucked in a couple of grand, saw the writing on the wall and jumped out with enough profit for two weeks in the Ments!*

*None of this is true.

Wiggolly's Paddling Style
Wiggolly's Paddling Style
10 years ago

I doubt that commenting site STAB is worth anything. What do they even sell?

Karl Von Fanningstadt
Karl Von Fanningstadt
10 years ago

“Words [garbage] by Morgan Williamson”

Wiggolly's Paddling Style
Wiggolly's Paddling Style
10 years ago

Morgan should be helping beggars in the Philippines compose their cardboard signs. That is just about the ceiling of his capability.

DrunkenAngel
DrunkenAngel
10 years ago

Why insult the beggars?

Karl Von Fanningstadt
Karl Von Fanningstadt
10 years ago

Maybe someone can get Michael Kocher to start a crowd funding account for them….


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