Is the World Surf League suggesting that dreams lead to death?
I watched two minutes and fifteen seconds of Sunset Beach today and happened to catch the newest Samsung x World Surf League spot that featured a snail and a Bangladeshi boy. Have you seen? The boy wants to surf while his friends play cricket and his dad doesn’t believe in his surf dream and the snail wants to achieve greatness and Carissa Moore and Gabriel Medina and greatness.
Very many metaphors are folded into the message which becomes increasingly convoluted but still possibly understandable. Follow your dreams into the unknown maybe. The Bangladeshi surfs and learns to claim. John John Florence. The snail reaches the sea.
There she/he (did you know snails are hermaphrodites?) is at the end on a rock watching a surfer paddle.
Except did you know the main enemy of snails? What leads to certain death?
SALT!
The first splash of saline water to land on that poor snail would shrivel it up and kill.
A very cruel punishment don’t you think.
So what do you think Samsung x WSL is trying to say? Dream and die?
I am more worried by the notion that the snail is watching the boy.
While the issue of salt is problematic, shouldn’t the snail be more concerned about the difficulty in transferring weight from the front foot to the back foot when he/she only has one foot?
I can’t understand how the poor boy with the yellowing board can afford an expensive Samsung!
Prepaid burner!
Easily afforded by after school job stitching boardshorts for second tier surf industry companies based in Costa Mesa!
I hear Rip Curl can be good like that…