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Breaking: The Inertia dumps Sunny story!

Chas Smith

by Chas Smith

Gone! Without trace!


If you swung by The Inertia  this morning, you saw that the voice of the thinking surfer™ decided early Sunday would be a wonderful time to post a photoshopped image of Sunny Garcia in a decrepit prison under the titillating ‘Pop quiz, hot shot: Which surfer tried to sell $500,000 worth of heroin to an undercover cop? Hint: NOT Sunny Garcia.’ which linked to a story titled 5 Surfers Who Have Gotten in Serious Trouble With the Law.

The five surfers were Sunny Garcia, Miki Dora, Chris Ward, Rick Rasmussen and Mitch Coleborn and the piece detailed their various travails while also calling the World Surf League’s commissioner Jessi-Miley Dyer and Jack Freestone boring.

It was truly odd. Not attached to any current event or… anything at all. And I have no idea what the connection between the five surfers is, why they were chosen and why Sunday morning was the time to highlight their past indiscretions but what do you expect from the website that also brings you such hits as What Traveling with Surfing Entrepreneurs Taught me about Business and Friendships and This Girl Belly-Flopped an 83-Foot Cliff and Ended up in the Hospital.

In any case, Sunny Garcia took umbrage at the tone of the piece, informing The Inertia via Facebook “I’m sure you won’t like the talk we are going to have over this.”

And then, miracle of miracles, The Inertia disappeared both the Facebook post and the story.

Gone! Without a trace!

Hallelujah! The prisoners were set free!

Oh The Inertia… oh hapless, doddering The Inertia. Thank you for your benevolence. Your open hands and open hearts.

Miracles really do happen.

They really really do, don’t they Zach Weisberg.