We have a theoretical victory!
And thus it ends, me sitting on couch wiping tears from my eyes, inspired. Was I wrong about the World Surf League’s newest hire, President of Content, Media and WSL Studios Erik Logan? Could I possibly have been wrong?
I don’t know but there appears to be a meeting on the books between us, slated for January when he officially slides into his role. If it happens, it’ll be the first high-level assemblage betwixt the World Surf League and “that fucking BeachGrit” in the Dirk Ziff era. A warming of hostilities? A listening to The People and what they crave from their professional surfing?
I don’t know but there is another tear in my eye because have you heard Erik Logan’s story of conquering his fear of water and learning to SUP? It is must watch but, in a nutshell, he was afraid of the water and so his wife gave him a wetsuit and it changed everything. The wetsuit became his suit of armor and he was able to go slay dragons with his boat and spear.
If every wetsuit company in the entire world is not trying to get Erik Logan on the team right now then they are utterly blowing it. Matuse are you reading? Vissla? XCel? The Wetsuit of Armor is a no-brainer.
An absolute no-brainer.
The rest of the chat is heart-warming too. Erik Logan speaks of joining the tribe, leaving egos on the beach etc. This ego-less surf tribe sounds very nice and you think I’m still joking, don’t you. You think I’m still poking and prodding, digging for cheap laughs. Well shame on you. There are issues to work through, certainly, namely the SUP and his holding onto the debunked myth that the “best surfer in the water is the one having the most fun” but aren’t we big enough to give Erik Logan a legitimate shot?
Wouldn’t you like to be part of the ego-less surf tribe too?
See you in January, Erik!
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I wish his plastic wife gave him a road bike or a set of golf clubs. This is her fault. This guy will ruin anything he encounters. How about you give him some rollerblades for x-mas sister….
Just make surfing look as scary, shark infested and risky as possible – play up all the horrific injuries the athletes suffer – it just may just work to attract viewers while also diminishing participants. But this whole wetsuit is armor BS is not helping.
I leave my ego on the beach…with a 300-600mm prime lense
I can picture Erik Logan driving his golf cart down to the beach, blasting the audio on loop from the Jeep commercial that says, “I SURF EVERYTHING…”
I’m an idiot so there’s that. Totally inexcusable on my part though as Wayne’s Worlds a favorite of mine.
We leave our egos on the beach??? What fucking planet is this guy SUPing on????
Oh i’m the crustiest most puckered of them all.
I feel profound dislike for this person on a cellular level.
You mean there’s an iPhone App for that?
Feel so ashamed!
Only got a red Ferrari and a bottle of Romanée-Conti 1990 for my 40th!
I Should Have Known Better…
Wetsuits!
Damn wetsuits!
Is this you again, Ben Marcus?
Didn’t you guys set him up for this?
He has stated that you’ve paid him for these dubious commentary services.
Just a twilight years attention grabbing ploy…
I couldn’t really believe it it, but then D&C are capable of some wacky stuff.
I would actually laugh in a wholehearted manner it was true.
Wish he’d “man up” and leave his posts. Pretty weak to go full-deletion every few hours.
I honestly think the guy needs some psych help. And I say that in a genuine, caring way.
Are there any friends of Ben’s out there reading this? Can you help the guy?
Yeah it’s lame as! but I’m going to start re-posting his embarrassing ones…
Funny. Cheap. Character Revealing.
oh seaside!
the worst wave in the world. by far. +crowded.+angry.+silly.
He actually seems like somewhat of a nice guy (minus the Sup) who seems to definitely have the skills and the financial backing now to ‘present’ surfing to the mainstream, the question is, will the mainstream really start caring and start giving a hoot about surfers and surfing.
I hope not.
I agree, and so far it doesn’t seem like the WSL in the last 3 years has had much success in winning over the General Public. It doesn’t even seem like they had much success at winning over many Surfers
Strategically placed surf stickers…barrel or naw?
Armor? That fake tan is Armor.
As there are no waves in Kauai .
Ummmm compared to what?
I’m surprised he didn’t speak of the epiphany all new surfers have when they experience the joy of pissing in their wetsuits.
Hope he comes on for an interview and absolutely trashes you guys. Like full on go fuck yourself energy.
Me too!
But you know he’s not. He’s going to own his kookiness and wear it like a badge. It’s going to be all smiles and non-ironic positivity and talk about sharing the stoke with the world and making it a better place. And I don’t think you’ll be heartless enough to really try to shit on his waterborne parade. You may try to poke holes in it (or his SUP), but that kind of thing he can handle in his sleep.
All the fucking kumbaya LA surf dad bullshit in the world can’t help what’s already been boldly underscored. BG doesn’t control perception it merely cuts a hole in an adjoining wall for a more discernible view. It’s not some momentous work of spite to rip these corpo surf types. It takes the energy and determination of a queef to illustrate what kind of knobs most of these people are. You insinuate that this guy’s positivity could make Chas seem like a complete asshole as if we weren’t already aware. One man’s non-ironic positivity is another man’s needless platitude.
And walk away thinking if only we just dreamed bigger, we wouldn’t be so small-minded. That and have a fucking trust fund set up at age 3.
Gosh you poor people are so negative.
Cake?
Hell yes I will. I rubbed Zach Weisberg’s little face in that bullshit positivity in person. His pained smile hurt me worse than it hurt him but it was for the greater good. Bullshit positivity is bullshit.
Then cheers, and here’s to giving him absolutely everything he deserves!! He seems like a real slippery one, but reading the comments (and having read your books) I guess I was underestimating you…
i want to believe, chas, but afraid i’m skeptical. eric so haole he don’t even know he’s haole!
while your writing persona may be confrontational and provocative, i suspect that in real life you’re not going to know how to handle the force field of deepak chopra-level positivity ELO is going to shovel on you. not saying i blame you, much, but i predict that (a) eric would Love to bro down with you, and (b) you’re going to end up riding in that golf cart in your white driving shoes and feeling strangely happy.
(ever notice how all the cunts who claim that “the universe gives back what you put out into it” all just happen to be rich and white? odd how you never hear that kind of cliche from a day laborer. or someone whose kid just got diagnosed with cancer)
If he doesn’t then dam he’s even worse than you’ve described.
Will he mention the wife? there is no way but it would be glorious if he did.
I’ll definitely give him an up vote if he gets gritty.
Thoughts: obviously you’ll have to arm wrestle with your good arm. Will the coffee table be available or is it still Exhibit A in Goggins vs Smith?