"Hey, you should go be with all the cool guys..."
Our World Surf League leadership has done an absolutely incredible job mocking the pastime it seeks to promote.
Who could forget the money, and co-Waterperson of the Year Dirk Ziff coined the phrase “grumpy locals,” his co-Waterperson of the Year, and wife, Natasha, calling the same group “grumpy traditionalists.”
Then there was the legendary Beth Greve, the League’s Chief Commercial Officer, who made herself a household name by innovating by somehow inserting her surfboard fins backwards.
Backward Fin Beth, lauded by dairy ranch hands and Pulitzer Prize winners alike.
Now, of course, we have Chief Executive Officer Erik “ELo” Logan who rides a standup paddle board, singlehandedly destroyed the just-re-launched 2020/21 Championship Tour by contracting Covid-19 in Hawaii but also used to put his wetsuit on backwards too.
He was recently a guest on the Health Gig podcast where he said, “Moved to Manhattan Beach (California) and bought a house five blocks away from the beach. Now, go back in time, Chuck the Duck, landlocked kid from Oklahoma who wouldn’t even go into a lake if I couldn’t see my feet. It’s like, ‘If I can’t see the bottom, I’m not going in.’ And so, my wife at the time bought me a wetsuit when I was 41, for my 41st birthday as kind of a joke. It was sort of like, ‘Hey, you should go be with all the cool guys…’ so I put the wetsuit on, put it on backwards of course like most people do, zipper goes in the back, not in the front, it’s a great picture. So I put the wetsuit on and walked into the ocean…”
Fabulous but is it really true that most people put on wetsuits backwards for the first time?
Is this a truism of our little world?
I saw a frustrated younger 20ish boy sitting on the beach, two years ago, with his wetsuit on backwards but this is the only example in-the-wild I can recall.
Are there more at your local?
Most at Manhattan Beach?
Much to ponder.