Whatever you think of the Ranch, capitalism or maybe feudalism at its worst, the rich eat the cake, the poor sweep up the crumbs, sure would be nice to have a place there.

Have you ever wanted to get your own key to the fabled Hollister Ranch but don’t have the thirty-three mill to toss at James Cameron’s compound or five mill for a one-third share in Conner Coffin’s parents’ joint?

A little background for those who’re unaware of this unspoiled slice of California heaven. Hollister Ranch is fifty-eight square clicks, or 14.400 acres, of gated beachfront land on the Gaviota Coast in Santa Barbara County, California. Therefore, y’aint surfing round these parts unless you can boat in.

But as Jen See wrote a lil while back, “The idea of Hollister Ranch as some kind of Eden persists, but is by now, largely imagined. The best-known spots on good swells buzz with jetskis, zodiacs, and floating machines of all shapes and sizes. Anyone with a boat or a friend with a boat can go there. And we all know by now what happened to Eden.”

Matt Warshaw’s take on the Ranch hits a similar vein. Read about the “hard ugliness” of the joint and its “sales pitch wearing a Gestapo jacket pretending to be a conservation statement” here.

Then there’s this take

“The idea of opening up such sacred land is totally asinine. Hollister Ranch is the only remaining example of what California used to be. This heritage of Old California is what I live and breathe. It is what drives my studies as an Ag. Engineering student, my aspirations in agriculture, and my recreation as a surfer.”

Whatever you think of the Ranch, capitalism or maybe feudalism at its worst, the rich eat the cake, the poor sweep up the crumbs, sure would be nice to have a place there.

But, $675,000? For the slightly more well-heeled among us, why, that’s almost doable yeah?

So what’s it buy?

A 1/12th interest in 5 Hollister Ranch Road or “access of one individual and their guests entrance into the historic Hollister Ranch.”

No sleepovers, no parties, get in, get out.

As one beloved BeachGrit commenter wrote: “One of the jokes about localism and crowds at the ranch is that many of the parcel holders have sold portions of their property as proxies for access and parking. Been told that many parcels on the Hollister side had dozens of side deals that include gate access. Building on each parcel is not easy, permits aren’t just issued. Then the Santa Barbara Surf Club has access to grandfathered in.  Think Gidget families.

“And Dez, there is only one A break on Hollister.  Sure, photogenic as fuck, but none surf as well as they photograph.  And the locals are not rippers.  It’s still living on the myth of Greenough and Aurness. The gems are on the Bixby side that has one ownership.  Bixby has a south swell window too which more than doubles it surfing days.  Maybe triples.”

Buy your key to Hollister here!

"I want a simpler more wholesome life where I can spend more time with family, friends and my dog."

The music world is a little poorer tonight after Toby Cregan, the wildly charismatic bass player and singer with Skegss, the Australian surf-centric act which was co-founded by Noa Deane, played his last-ever gig with the band. 

Toby Cregan, who is the son of Ocean and Earth founder Brian Cregan, said he was throwing the four-stringer in the garage to “live a simpler more wholesome life where I can spend more time with family, friends and my dog.” 

Skegss, if you didn’t know, was founded in Byron Bay in 2014 by Cregan, Deane, lead singer and legit shredder Ben Reed and Jonny Lani. Deane quit soon after ‘cause he wanted to concentrate on his lucrative surf career, back then he was on 650k a year and oowee he wasn’t gonna throw that whale back, but not before the band released their breakout single LSD, an ode to the simplicity of existence, Live, Sleep, Die.  

In 2018, the band poured their cash into self-recording their first long-player, My Own Mess, fifteen bangers that captured Byron living, the boozing, drugs, surf life and so on.

If the name Toby Cregan got a familiar ring to it that’s cause he co-founded Rage and is a surf filmmaker of considerable note, including the edit of your ol pal DR’s trip to Israel years back (Tel Aviv Jumps), his use of the Velvet Underground’s I Found a Reason over the credits still gettin’ eyes moist. 

Toby said goodbye to fans at Byron’s Splendour in the Grass, winding up his nine years on the road with, appropriately, his self-penned and performed classic Road Trip.

“Ethan is an incredible surfer and your rant against him and me changes nothing, it just makes your country and fans look bad.”

Two months ago at the Surf Ranch Pro, Brazilian surf fans were left in tears after Gabriel Medina’s shock quarter-final loss to Australian Ethan Ewing and Italo Ferreira’s defeat in the final against Griff Colapinto. One fan was so sad he promised a gruesome public death should Ewing ever visit the South American nation. 

“One day, you will compete here in Brazil and us will remember you. Get ready,” André Guideline wrote in a DM to Ewing. “I’m saying again, here in Brazil, we will kill you. Saquarema will be your funeral.” 

Ethan posted the DMs with the note, “How good are surfing fans!”

Biz as usual, of course. 

You’ll remember the sad Brazilian faces, of course, when Griffin Colapinto beat Filipe Toledo in El Salvador last year.

Read, Brazilian surf fans apoplectic following Californian Griffin Colapinto’s “shock” win over world title favourite Filipe Toledo, “World Shame League! This event was a joke!” and Latin surf fans vow to create chaos at next World Tour event in Brazil following Filipe Toledos controversial loss to Californian in El Salvador, “The biggest protest in history in Saquarema! Bring banners, balloons, planes, boo all the time! Make them leave due to emotional stress!”)

Now, in response to Brazilian surf fans ripping on ol Ethan on the World Surf League’s Instagram account, the eleven-time world champ Kelly Slater has come to the Australian’s defence with a series of impassioned comments. 

@ceniovictor who writes, “Ethan is a regular surfer who only surfs the edge, he doesn’t know how to do radical manoeuvres or progressive surf. He only has that score because the WSL chooses a surfer to try to push down his threat, but he is nothing more than a surfer that we see in the thousands in free surfing” 

To which Kelly Slater, who carries an army of K-Fans in the millions, replies, “Do you surf? It’s insane to hear a few Brazilian fans try and say this about Ethan, probably the best and cleanest power surfer on tour today.” 

@ceniovictor’s response, 

“maybe you need to review your concepts, and see the real surf revolution that were made by brazilians. I know this must hurt deep down in your soul every day, not just for you but for all gringos. you should just pay homage to the surf revolution made by brazilians. that simple. a young man who surfs today doesn’t want to imitate you surfing, let alone Ethan. they want to be and surf like Medina, Italo, Chianca and mainly Toledo. this will hurt your soul for years to come. sorry brother. and finally, as for Ethan surfing, it reminds me of surfing in the 90s. there is absolutely nothing there but you guys overestimating the average surfer. good night brow.” 

Slater quickly hit back, 

“Congratulations on proving my point. I made no bad mention about any of these surfers (who I think are all incredible and evolving the sport). Yes, I think Ethan and Medina had a close heat and that Ethan won. I thought Italo should have won the final v Griffin. You do realise I’m friends with all these guys right? I’m proud of where surfing is and this is not a nationalistic opinion for me. Filipe just surfed a couple of waves as good as I’ve ever seen this past week. Surfing is in a good place and I’m proud I’ve been a part of it for a few decades. Time waits for no man and sport and abilities evolve everywhere. Don’t be so insecure you can’t have to attack me. Ethan is an incredible surfer and your rant against him and me changes nothing, it just makes your country and fans look bad.” 

(@ohi_marketing writes, @kellyslater, ok old man, shut pls.) 

Slater pivots, howevs, when one fan, @cams_consciosness, brings up a conspiracy theory that forces humans into “this indentured servitude human farm.” 

“@kellyslater so lost in nationalism that many are not even consciously aware of the words coming out of their mouths and the thoughts out of their minds. Just another program. Nationalism is a form of enslavement. Simply more division. These are temporary human avatars for our light bodies. Our light bodies all look the same. People get so caught up in these avatars. Even more so now with social media. By design. They want us locked in the sacrum low frequency that is Primal and tribal. So that we hate one another. Instead we should love one another. We should be able to travel freely without a passport. I could go on and on when you start talking about exotic Technologies which have been secretly kept hidden from us in order to keep us in this indentured servitude human farm. Look into the invention secrecy Act of 1951. Lockheed Skunk Works perfected radiant energy acquisition technology which would have gotten rid of all other Energy Technologies in October of 1954. That’s only one of them. That alone would completely change our civilization. We need to awaken our consciousness and the Kundalini serpent within us to come up the 33° of the vertebrae to the hypothalamus and then opening the pineal gland to awaken dormant brain cells to enlightenment. When that day comes, division will be gone.” 

Slater replies, 

“@cams_consciousness, sometimes you lose me and sometimes I’m right there with your comments. Locked in on this.” 

Have you read about the Lockheed Skunk Works story? Wild! 

Are technologies being hidden from us to keep us enslaved by rich masters etc?

 

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The discovery of Cape St. Francis is only one of his epic stories. My first thought was, “How have I never heard of this guy?”

We surfers, we players upon the seas, are, at our worst, Instagram-loving kook heads craving attention and affirmation from other Instagram-loving kook heads in a vicious, empty void where our stomach is our god and our glory is our shame.

At our best, though, we are gallant adventurers. Original explorers of exotic, far-flung lands that we brave hell and high water to reach. Tropical disease-ridden, spoiled stomach aching, impoverished, exhausted beyond exhausted yet still driven. Caring not for fortune or fame but the simple, momentary joy of sliding down a wave for that very first time.

The Endless Summer, the 1966 Bruce Brown masterpiece which captured the very best of the surf travel life. Mike Hynson and Robert August, flying here, motoring there in search of the perfect wave until they stumbled upon it in Cape St. Francis, South Africa.

Iconic.

But did you know that an American man had surfed the break years before Brown and crew’s indelible discovery?

A man who was decidedly not an Instagram-loving kook head, caring nothing for the praise of strangers, who was content merely to experience what he had experienced?

A man named Dick Metz.

“I first heard of Dick Metz,” Richard Yelland tells me over the sound of jackhammers and taxi blasts in New York City, “from my lifeguard buddies in Laguna Beach. I worked as a lifeguard there and those watermen really do a great job of keeping the legends and the stories alive. Stories of pioneers, people who did it first. Dick’s name popped up early and was almost always included but I didn’t really know know his story until 12 Miles North.”

Yelland, a filmmaker from Laguna who directed the award-winning documentary 12 Miles North about the life of Nick Gabeldon, the first African-American surfer who made a name for himself at Malibu in those early halcyon years. His latest, Birth of The Endless Summer, follows Dick Metz, now 90, back to Cape St. Francis.

“So, I was reintroduced to Dick because he was an expert on 1950s Malibu. He was the only guy still alive who was old enough to really be there for it. I interviewed him a lot, heard his stories and began tying in what I had heard from the lifeguards and basically figured out that he had been to Cape St. Francis before Bruce Brown.

“Now, when Bruce died and so many people were writing tributes about what The Endless Summer meant to them, how it had impacted them, it made me re-realize what a powerful film it was. Surfing was pretty divided when Brown died, I mean, it still is, but The Endless Summer bonded everyone so I decided to revisit it with Dick. He told me the entire story and I understood how huge it was and now I had to make this film.”

Oh but you must watch the film to see the details, to understand how and why a young California surfer took off on a three-year surf tour, one of many, that circled the globe. How he discovered the “perfect wave” and what he did with it.

I was exceptionally curious about what Dick felt today. Bitter that Bruce Brown and cast got all the credit? The attention and affirmation? Holed up in a dark room doing squats and dips while staring at his picture vowing revenge?

“Dick never felt ripped off at all by The Endless Summer,” Yelland laughs between bites of whatever delicious New York street delicacy he had ordered. “He is so in the moment. He never had any designs on what was doing to happen. For him, he just didn’t want to go east of the Pacific Coast Highway. Didn’t want to go to a job that required lace-up shoes. I mean, those guys wrote the rules. When he and Bruce Brown talked about it, Dick would just make it a joke. Claiming is such a construct of our modern surf culture because some of us are trying to make it a living. Brown struggled immensely trying to get The Endless Summer distributed in those early days. Had to mortgage his house, play to sold out auditoriums in snow-bound Iowa in order for the studios to pay attention. It was crazy hard work. Dick Metz, on the other hand, never envisioned a career in surfing. He was just doing it because that’s what he loved.”

And what a lesson for these look-at-me look-at-me times. But is it resonating? Are kids watching Birth of The Endless Summer today? Is there anything even left to explore today?

“I know for sure there’s tons to explore and also how to explore,” Yelland raises his voice to reach above a garbage truck rumbling down the street. “If you’re going to places to blow up your Insta… that’s now what it’s about. It’s about getting lost. The world is so much smaller now, you can get anywhere, so how much do you have in terms of hunger? I’ll say this, the young people who have come to the show have loved it. There’s a connection between generations, somehow. They’ll come and watch the film then stick around for an hour to hear Metz talk then stick around for another two hours to get him to sign a poster. There’s an analog nature that is getting passed along.”

Which brings us back to Dick Metz himself. The first time I’d ever heard his name was from David Lee Scales. This discovery of Cape St. Francis is only one of the wild Dick Metz stories out there. When David Lee Scales told me about him, anyhow, my first thought was, “How in the world have I never heard of this guy?” I think this is true of everyone. Dick Metz getting passed from person to person in a classic oral tradition. Now, with Yelland’s film, the glories of adventure, of exploration, can spread like fire.

But wait, there’s more.

The singular Jamie Brisick, award-winning author, professional surfer, has written an accompanying book for the film. Birth of The Endless Summer: A Surf Odyssey is available now on Scribd and, of course, I had to speak with surfing’s greatest living author as well, though he was not in sexy New York City but rather… to be honest there were no auditory clues. Malibu, I suppose.

But Brisick’s voice, warm and charming, needs no enhancement.

“When Richard made the film he also made a deal to do a book and approached me and at our first conversation, I realized I had to write it,” he says. “I had to write it because I’ve become a much better person by traveling. So much wrong with the world today is that people aren’t exposed to other cultures.”

I asked if he had known of Dick Metz before working on the project and what took his story so long to break out.

“I had,” he tells me, “but not that much about him. Just knew vague details and why did it take so long? Maybe it’s the bouncy, sprightly nature of Metz. He’s so unique, so lighter than air and maybe as he’s gotten older it’s become easier to peg him down. Or maybe his uniqueness, today, is just more obvious. I look back on my own journey and, maybe early it seemed like it was about winning surf contests but really it was about traveling. Gathering experience. For me, when I first started, there was no email, no social media. Phone calls were expensive and maybe every two weeks you’d call home just to say, ‘Mom, I’m fine…’ then hang up. I was immersed in that travel experience. Now people travel and it’s a photo op. It breaks the dream and the spell. Dick Metz, his story, is both dream and spell.”

“Our north star.” That’s how Richard Yelland describes Dick Metz. Not just the man but how the man lived and why it matters.

Why it matters now more than ever, damned Instagram-loving kook heads.

Catch the film on 7/26 at Laemmle Santa Monica Film Center. 

7/27 at Laemmle NoHo

7/29 Doris Duke Theater, Honolulu

Buy the book here.