A new growth market?
The Mormon institution Brigham Young University made history this weekend by being the very first landlocked school to compete in a surf competition and what could be a more wonderfully fitting story on this early Saturday morning, a day generally dominated by collegiate football? As you of course know, BYU has produced some real stars in that sport including Steve Young and Ty Detmer. An extremely kind and clean-cut surf star now also seems a real possibility.
As I wasn’t in attendance, we must turn the school’s paper The Daily Universe for more.
This is the first competition that the team has competed in. Considering the team had not practiced in two months, they placed 14th out of 31 teams. The club is in a league with 31 schools from California, Florida, and Hawaii.
“We didn’t win, of course, but it was definitely a good result for a team that hasn’t practiced in two months,” said Christian Bowcutt, member of the BYU surf club.
Jordy Collins, a member of the BYU Surf Club, placed first in his heats all day. He got 5th place overall.
Utah is a landlocked state, so it adds an extra challenge for getting enough practice for their competitions. The team has alternative ways of practicing. They have found river waves in Spanish Fork, Ogden, and Provo. They also use something called a tarp wave, where they skateboard underneath a tarp that makes them feel as if they were surfing under a wave.
And congratulations to BYU. Beating 17 ocean-fronting states is wildly impressive and I think the unique training schemes must be credited with the success but, quickly, how much do Kelly Slater’s Surf Ranches cost to build? 30 million? 50 million? Do you think the World Surf League will try to squash the revelation that a very similar design can be constructed for $8.50 and directly lead to impressive results?
Will Kelly Slater be rolled out personally to provide back-handed compliments to the young Mormons?
More as the disinformation campaign begins.