Logan (left) telling Tom Carroll his strategy for winning surf fans back.
Logan (left) telling Tom Carroll his strategy for winning surf fans back.

As deluge of disgust continues to pound World Surf League over re-imagined 2023 tour feat. Kelly Slater’s Surf Ranch, CEO takes evasive action: “Erik Logan doesn’t allow everyone to @mention them.”

Keep my name outta your mouth.

In my time here on this earth, I have noticed a general pattern when it comes to announcements of very unpopular things. The public initially revolts and screams extremely angry words. After a few days, a counter-narrative begins to take hold with silver linings, other perspectives finding purchase. The extremely angry words soften to a low grumble. The rose colored lens-wearers smugly nod and everyone waits for the next bit of outrage.

The World Surf League’s recently-announced 2023 Championship Tour, however, has bucked this trend, the fury growing, growing, growing with no end in sight. The bitterness, exasperation bouncing back and forth between the crown being decided at Lower Trestles, again, and Surf Ranch being pulled from its shallow grave.

Pure vitriol.

Now, I don’t know how this deluge is being dealt with beyond the World Surf League’s patented Wall of Positive Noise. I’d image the early hours of frenzy were met with paternal “understanding” but its unrelentingness must now be disquieting.

Or maybe not.

CEO Erik Logan has taken the proactive step of limiting those who can speak his name in Instagram comments.

Will this turn the tide? Allow the counter-narrative to finally take hold? The Best of Maroon 5 once again re-filling the heretofore sad spaces of Logan’s mind?

Or maybe not?

Currently more questions than answers.

0 0 votes
Article Rating
Subscribe
Notify of
guest
43 Comments
Newest
Oldest Most Voted
Michael Cupcow
Michael Cupcow
4 years ago

Sharpeye on top …by far

tim_nelsen
tim_nelsen
4 years ago

joanne defay physical response to ELO: we want more lefts!

https://bloximages.newyork1…

Ryan Dawson
Ryan Dawson
4 years ago

Was such a well timed press run interview with Scott Bass. Wanted to get that over with before he dropped the tour schedule

Stick man
Stick man
4 years ago

Well WE (The People) can mention YOU (@elo_eriklogan) HERE. HERE. and HERE. Ya KOOOOOK!

Brutus
Brutus
4 years ago

pretty bloody obvious that the WSL have had to trim budgets to stay afloat…leaks everywhere saying ol’ mate waterman ziffy…….is not tipping in another cent………so many promises from kelly/CEO’s about pools/sponsor fools who can’t get real access to Elo’s claims of how many people watching and turn it into revenue……if it looks like shit ,smells like shit ya don’t have to eat it to verify it’s shit !

Look at the sponsors next year….without Govts financial support at Bells/Margs/Portugal and corona ,Brazil/El Salavador/J-Bay……what tour…rumor has it $1m is being lost on average per event……forget the Dream tour….how about the reality tour?

Choc
Choc
4 years ago
Reply to  Brutus

It will be slimmed down next year too I reckon. The WSL are in deep financial shit and once Ziff pulls the pin I can’t imagine any other billionaire will be wanting to donate to the WSL charity to keep it afloat.

tim_nelsen
tim_nelsen
4 years ago
Gumby's Left Nut
Gumby's Left Nut
4 years ago
Reply to  tim_nelsen

. . . and no potatoes

tim_nelsen
tim_nelsen
4 years ago

don’t mention that this is what ELO wants to eat…I’d rather he get a creme pie to the face!

MyGFsChinese
MyGFsChinese
4 years ago

These articles would be so much easier to swallow if Chas Smith hadn’t totally shit the bed in his E-Lo interview.

Chas was seemingly begging that Okie fuck to shovel more unadulterated shit into his mouth. Thank you Eric fuck me harder Eric! It was a choke job on the level of Greg Norman in the 96 Masters.

Michael Flatlately
Michael Flatlately
4 years ago

I don’t want to give Mr Smith too much credit here, but there seems to be a pattern of him kinda seeding a celebrity in people you’d otherwise never see or hear from. I don’t think I’d ever thought to care who an editor of a surf mag was, let alone know what they look or sound like, yet now I regularly find Ashton narrating my dreams.

Surfer
Surfer
4 years ago

BG is about as bad as the WSL as that is all they talk about. Seriously how many of the BG readers give a fuck about the world tour anyway and who is winning.

toaster redux
toaster redux
4 years ago
Reply to  Surfer

We all do. The WSL is the ultimate in surfing

Capt Sensible
Capt Sensible
4 years ago
Reply to  toaster redux

Haha your soooo funny, I think ?

Cannabis-Creativity
Cannabis-Creativity
4 years ago

Good pts all around. The problem is that there are tens of thousands of pr/branding executives telling their CEO, “You don’t just represent the brand, you embody it. And that’s why we need you out front.” etc etc And when ELo hears those words, he glances at the mirror, hand through hair, Yeah I think I could be the face of surfing. I kinda look like a surfer, the pr gal down the hall said that. And you know, I’ve talked about this with Oprah, that even though I didn’t grow up surfing, I’ve always had a very deep connection with the ocean. I can’t even explain it. It’s like I was born to be the leader of surfing, like a White version of Duke Hazard.

tim_nelsen
tim_nelsen
4 years ago

what i see when ELO looks in the mirror!

https://external-content.du…

Cannabis-Creativity
Cannabis-Creativity
4 years ago
Reply to  tim_nelsen

That’s beautiful 🙂

tim_nelsen
tim_nelsen
4 years ago

not a great look…not even with my rose-colored goggles…

John Wallace
John Wallace
4 years ago
Reply to  tim_nelsen

Damn …. that’s awful

tim_nelsen
tim_nelsen
4 years ago
Reply to  John Wallace

MB JW?

Boat Docks
Boat Docks
4 years ago

Keep my @name out you mouth

Pauly Matt War-Shore
Pauly Matt War-Shore
4 years ago

Why would he put his torched head next to the schedule?

https://uploads.disquscdn.c…

Michael Flatlately
Michael Flatlately
4 years ago

That screams @ me

notsurfingtoday
notsurfingtoday
4 years ago

Just like a 3-year old, proudly showing off the intricate crayon portrait of his family he spent the whole morning doing- and that resembles a bowl of spaghetti.

astro
astro
4 years ago

Very v v punchable.
What a giant Toooooolllll.

Abscessed Llama
Abscessed Llama
4 years ago
Reply to  astro

Have you been to Southern California lately.. Its a “Peter Pan Tool Chest”!

Waterproof Polo
Waterproof Polo
4 years ago

E-dont@meLo

Tom
Tom
4 years ago

This revamped format is really just a blessing – we basically have months of the same content to pour over, whinge, rage etc
Thank you Elo you fucking legend!!

Choc
Choc
4 years ago
Reply to  Tom

Oh how you made me giggle Tommy Tree Trunk, that really tickled me deep inside

Keith Grace
Keith Grace
4 years ago

Among other thoughts, I really do miss the non-stop exclamation points…

Waterproof Polo
Waterproof Polo
4 years ago
Reply to  Keith Grace

!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

DaHuiLewis
DaHuiLewis
4 years ago

One thing I’ve really noticed about Logan’s recent pronouncements about how they are “developing” the sport and growing audiences, blah.
It’s like he’s writing slides to his boss, except he thinks his sport’s fanbase wants to hear it.
What is he trying to convince us of?

Beef & Beer
Beef & Beer
4 years ago

I just looked at the wOsl site.
I don’t even know why I did it.
Trying to evade work, and a bit bored I guess.
Anyway it wasn’t a nice experience.
On their homepage is a full face photo of Asstown Gobblin’.
It was very unexpected and very shocking.
Instinctively I exited their site immediately.
You have been warned…

Mapski
Mapski
4 years ago

I’m with Johanne Defay -“We need more ropable lefts”…whatever that means.

Sean Connery
Sean Connery
4 years ago
Reply to  Mapski

You lucky dog!

Chuck Dukowski
Chuck Dukowski
4 years ago
Reply to  Mapski

Not sure the current World Champs want any more ropable lefts. Goofy footers have to be aerial freaks to win a title on current and previous Men’s tour schedules.

Corey Webster
Corey Webster
4 years ago

Here’s what Elo needs to do to save the Surf Ranch Pro. The WSL needs to be inclusive to grumpy locals. So create a grumpy locals only zone with a car and tire sponsor, where grumpy locals can have their way with a vehicle. It could be like a Tik Tok challenge thing to elevate their social media presence. Add in the Chas vs Ashton battle at the Ranch and everybody is entertained.

Eesha Williams
Eesha Williams
4 years ago

Good article — it made me laugh.


43
0
Would love your thoughts, please comment.x
()
x