Make or Broke. Photo: Does it even matter anymore?
Make or Broke. Photo: Does it even matter anymore?

World Surf League’s much ballyhooed “Make or Break” Apple Television series rumored cancelled before third season set to feature Kelly Slater’s brutal decapitation!

That's all, folks.

Things are not boding well for our World Surf League. Writing very clearly on the leaderboard, presented by Bailey Ladders, that it is underperforming and, possibly, near an extinction event.

No hard hat able to protect from that vicious fall.

Take Bailey Ladders, for instance. It was one of the celebrated MOMENTUM IS REAL sponsors of the 2023 Championship Tour. Yes, a regional Australian ladder company. Jeep has been downgraded to Great Wall Motors and Barefoot Wine to… I honestly have no idea what is worse than Barefoot Wine, aside from Great Wall Motors, so par for the course.

And let us re-read the exciting and/or exiting press release from just four years ago.

The World Surf League (WSL) 2019 Championship Tour (CT) season kicks off today in Australia and will see the world’s best surfers returning to the global stage, with the Quiksilver and Boost Mobile Pro Gold Coast. The 2019 CT is set to be the biggest year in surfing yet with incredible partnerships, broadcast innovations, the launch of WSL Studios, equal prize money and the WSL Women’s Initiative.

WSL is proudly supported by global partners Anheuser-Busch, Red Bull, and Jeep, in addition to many of our regional and event partners all over the world – some of which include Quiksilver, Roxy, Rip Curl, Billabong, Vans, Boost Mobile, Hydro Flask, MEO, Woolmark, Swatch, Barefoot, Jose Cuervo, Polo Blue, TropicSport and many others.

The WSL is equally excited to welcome new partners Red Bull, Breitling, Outerknown, Harley-Davidson, BFGoodrich, Boost Mobile and New York State Division of Tourism.

Quik, gone. WSL Studios shuttered. Boost, chilling in the amateur ranks. Vans pulling out of the biggest surf competition on earth, the only one they sponsored. Anheuser-Busch, Kelly Slater supports shooting. Red Bull still maybe supports various athletes and maybe an athlete zone, New York State Division of Tourism poking the World Surf League’s corpse with a stick but nothing more.

It’s over, folks, and so relatively quick. For new rumors suggest that season three of the much ballyhooed Apple Television program Make or Break has been cancelled, Apple Watch and all its failures likely with it, and how to keep making lemonade out of these lemons?

Seriously.

Programs cancelled before Kelly Slater’s blood sprays everywhere after mid-season guillotine.

Kelly Slater’s body miraculously revived due late night rule changes.

Now that is must see Apple TV but no.

Done.

Finished.

So what to do?

Chief of Executives Erik Logan has insisted on going back patting weird, exhuming the bones of “Throw Back Thursday” to celebrate himself and country music.

Chief of Sport Jessi Miley-Dyer protecting dogs from Covid while also not social distancing.

It’s an official wrap and I’d dare the aforementioned to prove me wrong. The erosion of legitimate sponsors plus cancellation of Make or Break dead giveaways to all but the most delusional.

Though what comes next?

Where does professional surfing go from here?

What would you like to see?

That momentum actually is real.

David Lee Scales and I, anyhow, discussed all this on our weekly chat alongside much more including, but not limited to, Erik Logan being Max Headroom’s nerdy younger brother and never washing beach towels.

Sample here and dare not to keep listening after long discussion of tongue sucking.

0 0 votes
Article Rating

Commented on Disqus? Log out, tap the Disqus button, and your old name and comments come back. The box is ours.

Join the discussion

Your comments are still here. Every one of them.

Twelve years of BeachGrit comments came across from Disqus. Connect and we will show you how many are yours. We get your username, nothing else.

Unclaimed
Handle
Comments
Posting since

Connect Disqus to reveal.

Subscribe
Notify of
37 Comments
Newest
Oldest Most Voted
Board Barnacle

How about a contest held with good waves. Oh well one can only dream.

Chief Hot stuff

Dream on it

bruddah
SN

JMD cuddling dog. I thought she just liked the Pussy

justiceminister

Bailey ladders has to be the lamest sponsor of any outfit, sporting or otherwise, in the history of anything really. I sometimes amuse myself when thinking of the Jeep bean counters going through the equation of money given to wsl and the returns column viz a viz motors sold. A big fat zero I would suggest. Still, I believe Dirks shoulder is always available to cry on over such familiar failed wsl horizons.

Black Rubber

How about good waves on tour? Can we just start there?

Hippy

Politics from you?

Chazz Michael Michaels

Fantastic. I look forward to the comparison.

Chief Hot stuff

Its either Rups or some cocksuking weirdo
Easy choice

Sellme fitzgobbins

KS comes from nowhere to win the margs pro at the box , full drama and keeps the Olympic dream
and the WSl alive !
Sportsbet odds 1/ 100 @gil Anderson

Sean Connery

And the odds of them running heats at the box… 1/1000

Keith Grace

And all they had to was give Jacko Baker about 7 minutes of recognition with that smile and pink quiver in season 2, and investors would’ve been falling over one anther for another season of Make or Break…

AI (for ever) .

I’d love to see the money wasted on all these “Elo surfing stories / expensive media production failures “ put into increased prize money for the CT crew.

Paying your athletes ( who u make $$ out of) a living wage is the first and most important thing the wsl should be doing!

Jimmy the Saint

Actually he came to Ireland to shore up support for the he Good Friday Agreement on its 25th anniversary – which is in a perilous condition on the back of Brexit. The GFA is the building block upon which the Troubles ended and is seen internationally as a roadmap for peace in sectarian conflicts.

AI (for ever) .

Oh ffs I sincerely hope Ireland doesn’t use Brexit as a reason to go return to war.

Brexit can be a positive thing for Ireland, trade, tourism, business, everything.

But a return to war will destroy that and put Ireland back.

The troubles have ended, nobody should ever want them to start again. NOBODY

Jimmy the Saint

Peace is dependent on the Good Friday Agreement! The largest Unionist party in the North – the DUP are doing their best to renege on it!

AI (for ever) .

My sadness is google 😭

I hope peace can continue.
Ireland has so much more to offer Europe and the world than civil war.
As you said it’s a road map for stopping sectarian violence.
Think Serbia

Ffs , don’t sentence your children to decades more of war.

Ireland deserve better!

Chief Hot stuff

Go the all black and tans!!

Jimmy the Saint

What a gaffe

Chief Hot stuff

They shoulda just sent his dog

AI (for ever) .

I’m upset-

https://www.theweek.co.uk/n…

Ffs, brexit regardless isn’t an excuse start killing each again!

Smart minds could leverage it to make All of Ireland very profitable and finally unified

Jimmy the Saint

A sizable number in the north don’t want unity. That’s probably not going to change anytime soon. We can all get along as it stands! The Good Friday Agreement is the reason we have peace!

Chazz Michael Michaels

Still waiting for your comp report.

Nonagon_Infinity

grit and spit are hard to listen too, no longer entertaining, extended periods of preaching to the choir. If I don’t win a new board this month I’m gonna keep my $8

7dollarsurfboard

I reckon ELO is the kind of guy that washes his token jizz encrusted beach towel sitting in the corner of his bedroom.

Vasco

I smell blood. Lets do this Chas.

tim_nelsen

Son of Al…Chad Jaffee.

https://static1.cbrimages.c…

Derek Hynd's Missing Fins

What dead horse will you have to beat next, Chas? More questions, than answers.

Cannabis-Creativity

The historians will note that despite losing much territory, the president of surfing delivered the great state of Oklahoma.


37
0
Would love your thoughts, please comment.x
()
x