"What hat are you wearing, Rob? Where's the NFL one?"
Of Kelly Slater’s legion fans, the second most famous, after Joe Rogan, must certainly be Rob Lowe. The 59-year-old actor/director, still heartthrob handsome, has been nothing but effusive in his praise of the greatest surfer to ever wear the singlet. Who could ever forget when he went on his podcast “Literally! With Rob Lowe” and openly declared, “I’m geeking out, man. Everybody talks about people being the GOAT. Tom Brady’s the GOAT, Tiger Woods is the GOAT. They’re…GOATS… they’re…GOOOOOOATS…but they’re not The GOAT. Today, we have The GOAT Kelly Slater. The greatest surfer who ever lived. Eleven-time world champ. Youngest world champ and then oldest world champ. No one has dominated a sport, any sport, individually, ever, in history than Kelly Slater and surfing.”
One GOAT to rule them all.
It would be understood, and appreciated, then by surf fans that Lowe appeared at a recent football game wearing a Surf Ranch hat.
The broadcasters in the booth, though, used the moment to make fun of the former Brat Packer. The segment began during a break in the action when one of them, maybe Kirk Herbsreit, says “There are stars in the building. I’ll show you one right now. There’s Rob Lowe and… what hat are you wearing, Rob? Where’s the NFL one?”
The California bear brand of Surf Ranch clearly visible (photo above).
But you will recall when Rob Lowe became very famous for wearing an NFL hat to a football game. He was clowned mercilessly for his choice.
Back to our present time, though. Do you think Kelly Slater’s Surf Ranch will see a wild boom in merch sales?
Here’s to hoping, I suppose.
Go Surf Ranch!
Commented on Disqus? Log out, tap the Disqus button, and your old name and comments come back. The box is ours.
Your comments are still here. Every one of them.
Twelve years of BeachGrit comments came across from Disqus. Connect and we will show you how many are yours. We get your username, nothing else.
Connect Disqus to reveal.
Nobody respects surfing. Not even surfers themselves. Is there a Beach Grit equivalent for football, basketball or baseball where surfers attack and make fun of their own? Didn’t think so. Surfing is more than a joke and surfers have have only themselves to blame.
Is there still only one KS pool?
I’m pretty angry nobody picked up on my “Brat Packer” comment, to be honest. Going to bed all moody. Good night.
Kiwis are the easiest to spot. Every Kiwi who comes to Europe always wears all an All Black item of clothing for fear of being asked where in Australia they are from!
George Greenough!
😄
He loves Ranch Dressing!!!
Big fan of Bone Broth and Purps too, I reckon.
Defo in Camp Goat.
Duck brand all the way.
Couldnt be worse than kia ora poison we drank as kids
Dunno what’s creepier… Rob Lowe, or jock dudes creeping on Rob Lowe?
If it was 1988 it would definitely be Rob Lowe
Meanwhile, a lil late to the game is ELO: “Yes, now…”
But in reality, algorithms will be pushing Rob Lowe onto all my channels: Nextflix, Firefox, cell phone and TV ads, u-tube, spam. How do I know? Because that’s what’s happened by briefly punching in/following Slater, Babs Streisand, Bar Rafaeli, Led Zeppelin…and more currently Taylor Swift and NFL. NFL is going haywire!
Thx, Chas for keeping me in that very guarded cast of commercial-friendly characters.
PS. Also, can’t get those jingles tuned out of my head. Liberty, Liberty, Liberty, Mutual! “We have the beef!”
What about the new KS pool? It seems it is pretty close to opening, maybe some people surfing it already?
I believe there’s a deeper message there. Kelly Slater is saying unequivocally that the WSL needs a face-lift.
Very easy to identify a yank tourist – baseball cap, white sneakers (usually Nike or new balance) sweatshirt featuring the name of their home city/state, shorts with white socks or beige chinos. A optional Patagonia rain jacket! That’s a questionable attire when you are in your 20s and 30s, far more so in your 60s and 70s!
as one of those yanks who is unabashedly adorned in Patagonia-chic outside of work, I am triggered and somewhat resemble this comment
How many Patagonia-chic adorners would you estimate could point to the Patagonia region on a map?
I’ve had moderate success in convincing people that it’s a fictional place that never actually existed like Atlantis, Avalon, the G-Spot, etc…
Swap out the “beige chinos” with some tan dockers and you’ve raided my closet. Well done!
One of the weird ones is the Seppos who get around wearing shirts/hats etc with their school in big bold text on the front.
You don’t really see that elsewhere
Wife made me do time in Paris this summer on the way to surf Biarritz and San Sebastien. The ugly Americans(yea I’m one) were most obvious in the I’m a fucking American attire you speak of and it is comical to observe. The only logo clothing I possessed on that trip were Vans and I was surprised how common they were on the locals even in Paris.
Huge fan of the World Surfball League! Go Sports!
Is there anything about Rob Lowe that doesn’t scream “CLOWN”?
Not after his chef opened Rob’s pandoras box