Bristol's The Wave struggling with debt, finance etc.
Bristol's The Wave struggling with debt, finance etc.

Britain’s Manmade Wave Dreams Crash as Second Wavepool Closes

Two from two!

The recent mania for building wave pools as an economic panacea to economically depressed backwaters has been laid bare as the folly it always was with the closure of another tank in Britain.

The Wave in Bristol, which charged ninety-five pounds for an advanced session and by advanced a three-foot tube that chandeliered and required supple hip flexors to squeeze into, has been shuttered indefinitely in a financial dispute between majority owners Sullivan Street Partners and another funding partner.

Sullivan Street Partners, who injected twenty-seven mill into the joint, said the closure stemmed from issues tied to the bankruptcy of a director at JAR Wave, another funding partner.

On May 22, administrators released a 47-page report outlining The Wave’s challenges in repaying loans and financing used to fund the millions of pounds needed to construct the facility in the late 2010s. Opened in 2019, the facility faced significant setbacks due to the Covid pandemic a year later.

Hazel Geary, CEO of The Wave, said: “This closure is not due to operational shortcomings or insufficient customer interest, but rather a financial technicality entirely separate from our commercial performance.”

Still, no word on if the gates are gonna swing open again on the world’s first full-sized Wavegarden Cove.

Two years back, the world’s first modern wave pool Surf Snowdonia, which used Wavegarden’s now obsolete early tech, was shuttered after a troubled eight years. This despite the Welsh government kicking in four million pounds to give it some sorta appeal to non-surfers by adding an adventure park to the place.

As Chas Smith reported,

The Welsh lagoon, which opened in 2015 to much fanfare, had suffered a series of setbacks of late. Lower revenues and less Welsh interest and what have you. There was a brief thought that a Hilton Garden Inn, opening onsite in 2021, would spike wild growth but… have you ever stayed in a Hilton Garden Inn? Oh, there’s nothing wrong with the medium tier business chain but also nothing really right about it either. A Four Seasons or Ritz might have been a better option.

The Wave in Bristol hit headlines a few years back when it entangled Britain’s VAL community after telling ‘em they had to prove their expert bona-fides via a licensing system if they wanted to ride Bristol’s Wavegarden on the advanced setting.

Interestingly, The Wave’s Founder Nick Hounsfield told BeachGrit that it wasn’t technology holding the place back, it was the surfing level of its customers. The Wave hit headlines a few years back when it entangled Britain’s VAL community after telling ‘em they had to prove their expert bona-fides via a licensing system if they wanted to ride the advanced setting.

“Quite a few people are struggling to be honest what their ability might be,” he said.

The requirement was subsequently removed so long as you self-identified as a “highly experienced and proficient surfer, able to negotiate more powerful waves with confidence.”

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Kelly Slater, and apparently son, like turtles.
Kelly Slater, and apparently son, like turtles.

Winningest ever surfer Kelly Slater deepens relationship with the majestic turtle!

“Tao” is “turtle” in Thai.

The turtle is, by every measure, an exemplary creature. A symbol of steadiness, longevity and wisdom. Significant and ancient. Researchers in the Levant recently uncovered one of the oldest religious artifact ever, a 37,000 year old turtle. Hinduism and Chinese mythologies depict the turtle holding up the earth on its strong and handsome shell. Various Southern African and Native American folklores share similar themes.

Kelly Slater is, then, in good company when it comes to turtle appreciation. The 11-time world surfing champion dressed up as a turtle, once, and released a sandal with turtle shell/moon markings. The press release read, “Kelly was particularly moved by the mysterious and special relationship between the moon and the sea turtle. Turtles hae 13 large scales that represent the 13 lunar cycles in each year and 28 smaller scales that represent the days in each cycle. As a tribute to these coexisting forces, Kelly designed the top of the sandal to mirror the moon’s surface while the bottom sole to represent the turtle’s scales.”

Buy turt-moons here.

Even better than honoring the turtle with a sandal, Slater, it appears, has gone one better with the birth of his son. The baby boy was introduced to the world almost a year ago, now, the 53-year-old telling Barton Lynch, “We got a little boy and my friends think we’re playing a game with him because we haven’t said the name. Because we actually, we actually don’t call him anything. We gave him a name for his birth certificate but, as of now, we don’t have a name to call him. So, we’re kind of just, like, letting him figure out his personality.”

Well, it appears that, like papa, little baby Tao, as the name was revealed to be after many months of anticipation, shares his father’s personality.

While many assumed the name to be related to the venerable Chinese philosophy, an eagle-ear’d listener to The Grit! Podcast shared that “Tao” is also “turtle” in Thai.

Now, this could be considered a fun coincidence except Slater’s main business, Firewire Surfboards, are manufactured in Thailand.

So there we have it.

The rounding of the shell.

Listen for more talk about Italo Ferreira’s new perfume venture here.

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Sasha Jane Lowerson posts manifesto online.
Sasha Jane Lowerson posts manifesto online.

Transgender surf queen Sasha Jane Lowerson shares rationale behind pivot to Only Fans in sexy video

"Surfer Girl by day, Porn Star/dominant and alternative model of your wildest fantasies by night."

T’was browsing through BeachGrit’s X notifications a few minutes ago when I found a fascinating interpretation of our coverage of transgender surf queen Sasha Jane Lowerson from the Desexing Society Podcast.

DSP writes,

“…for as little as $12.44 per month, Sasha’s fans can access twenty-six racy photos and twelve videos.” Remember Sasha Jane Lowerson? The man ruining WA women’s surfing competitions? He’s trying his hand at porn now. And Beach Grit, the surfing magazine that has steadfastly supported this man, has published a whole article promoting his porn. It’s literally an ad to get readers to go and buy his porn.”

BeachGrit readers have long enjoyed the travails of the inspirational Sasha Jane Lowerson, formerly known as longboard champ Andrew Egan, and her war against the relentless bigotry and fear surrounding delicious she dick and the erotic charge of T-Gals. That enjoyment was reinforced one month ago when Sasha Jane Lowerson revealed her pivot into online porn.

On her new Instagram account, the previous one being deleted “after a TERF came into my space throwing shade all over the place and getting my main adult content page deleted”, Sasha was photographed in a variety of sultry poses on the streets of Paris, her outfits leaving little for the imagination to decode.

Sasha teased her followers, “World you like a taste of my pie?”

In her latest message to fans, Sasha Jane Lowerson has posted a manifesto of sorts in a psychedelic video on YouTube.

“As the surf industry crumbles as the big companies sell out and loose (sic) their soul. The pro surfer is left with no income source. Only fans and YouTube have been a source of income for some willing to adapt to the fast changing media environment.”

Gripping!

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Nike sues SurfStitch.
Nike goes after SurfStitch.

Nike sues collapsed online surf retailer SurfStitch for paltry $237,000

The SurfStitch cadaver set to be picked over by sportswear giant Nike.

The once set-to-be-iconic and make-a-billionaire-out-of-anyone-who-had-a-piece-of-it online retailer SurfStitch has hit new lows with Nike taking it to court for what is, in context, a relatively paltry $237,000.

There was much mystery and whispers one months ago, you’ll remember, when online online sleuths brought the evaporation of SurfStitch from the internet to BeachGrit’s attention. 

Once upon a time, of course, SurfStitch’s founders Lex Pedersen and Justin Cameron were the king and queen of the surf world with a bold vision to own the online retail space on everything surf and its peripheral rip-offs, skating, snowboarding etc.

A recap: 

The company they started in a little industrial area on Sydney’s northern beaches in 2007 soared to a half-a-billion-dollar valuation by 2014. 

Heady, heady days. And, then, poof.

A $155 million loss in 2016 was driven by the disastrous acquisition of FCS, Stab, Magic Seaweed and Coastalwatch and shareholder lawsuits over inflated forecasts.

In the 2016 financial year, SurfStitch made two ten-year agreements with Coastalwatch and its various companies whereupon “Coastalwatch would provide a link on its website to SurfStitch Group’s Australian website for a fee of $8 million.”

Alceon Group acquired it in 2018, folding it into Alquemie Group, owners of Lego in Australia, but recovery stalled. In 2023, Alquemie posted a $2 million loss, down from a $3.2 million profit, amid redundancies and a failed SurfStitch rebrand.

After being offline for over a month, Alquemie revealed it had been sold, along with gal’s brand Ginger & Smart, to an unknown buyer who subsequently appointed voluntary administrators.

Now, Nike, a company that turns over 51 billion a year, is sore ’cause they say they’re owed $237,760.38 by SurfStitch and have taken ’em to court to recover the cash. The sportswear company submitted a request to liquidate SurfStitch in May, and the firm entered voluntary administration on June 6, according to records from the Australian Securities & Investments Commission (ASIC).

Still, a little of that of that famous Lex/Justin optimism remains.

On the SurfStitch landing page a message reads,

“Sorry, our site is undergoing maintenance. We expect to be back soon. Thanks for your patience.”

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Pip Toledo's pappy Ricardo (pictured) surfing a wave with more wall.
Pip Toledo's pappy Ricardo (pictured) surfing a wave with more wall.

Surf fans wipe tears from cheeks after Filipe Toledo’s papa explains why baby boy lost surf contest in micro waves on home turf!

"The wave with more wall is missing, which allowed you to show all your surf."

Hours ago, the surf world was stunned to oblivion when the best little wave surfer ever created (save those making magic in wave pools) was ingloriously jettisoned from Brazil’s signature event. Chris Cote et. al. referred to Filipe Toledo as the King of Rio, a very true statement though, for 16 gorgeous hours, he was also King of Teahupo’o. No one, never and always, can critique the San Clemente transplant’s skill in waves ar0und knee high.

And yet.

Today he fell to countryman Miguel Pupo likely ending his chance to surf ledging Fijian barrels for an opportunity for a third world title.

Shattering.

But, shockingly, not Toledo’s fault.

His father took to social media in the aftermath of the stunning defeat to share the assessment:

It was a tough day at Saquarema. The battery had few waves, the sea didn’t help, and Filipe ended up being overtaken by Miguel Pupo in the final moments.

During the dispute, he still had a broken board and needed to change equipment — one more obstacle in an already complicated battery. The wave with more wall is missing, which allowed you to show all your surf.

Thank you all for your support and love, as always. We’re still standing firm. All the time!

Surf fans, everywhere, immediately understanding. “Wave with more wall” under 2 feet, not above 4 feet, plus horrible surfboards to blame.

Light a candle for House Toledo, tonight, plus begin a petition to have Filipe Toledo included in the final Finals Day due this extreme injustice.

Thank you for your service.

All the time.

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