The supergroup allegedly falls apart for the last time!
Some rumors, when they float across my horizon, bring such joy. Others, though, bring tears. Do you recall when Dane Reynolds x Craig Anderson had theoretically joined forces to craft a surf brand aimed at sullen millennials? It maybe was to be named Destroyr or Destroyer and maybe was to feature poorly drawn middle fingers and beer cans.
We reported six months ago that it might be dead but I have received new information this morning from a friend of a friend of a friend of a friend of Craig’s that suggests we will not be seeing it in our lifetime.
Allegedly Craig said, “We just wanted different things…” which makes me wonder. Did Craig want plunging necklines and did Dane want Beefy-T chokers? Did Dane want scribbled Tecate cans and did Craig want scribbled Melbourne Bitter bottles? Did Craig want knit beanies and did Dane want wool beanies? Did Dane want more and did Craig want less?
I suppose we’ll never know….but I’ll ask my friend of a friend of a friend of a friend of Craig’s just in case. And this news does make me very sad. No matter what you think, Dane and Craig were two of the most exciting surfers to come along since…since…since Kai Otton. Seeing them launch a label reflective of their arts would have been well-received. I still have hope beyond hope that they will get over their differences and recognize that they are stronger together.
Also, though, I wonder if Quiksilver seems so much better now in the rearview? If it glows with the ethereal warmth of nostalgia? I wonder if Craig goes to sleep in one of his old Quik t-shirts, lovingly pulling it close, smelling its seams, caressing the mountain and the wave? If Dane finds himself in his garage late at night affixing then tearing off, affixing then tearing off, Quiksilver team stickers?
I do both of these things and Quiksilver never even sponsored me.