You wanted a Tesla surfboard? Too late!
You might’ve thought, two days ago, when Lost announced that it had combined with Tesla to make a $US1500 surfboard fashioned from carbon fibre that it might be a hard sell.
Of course, two geniuses and the might of the world’s most innovative tech giant made it a compelling sell.
For us poor men who work we must be careful how we squander our (pitiful) treasure, however. Food, a car, a little booze, maybe a gal of the night, occasionally, that’s about it.
Well, how about this?
Two days after the launch, all 200 boards had been sold.
Perhaps typical of the sorta consumer who’d buy a $US1500 Tesla board is Marques Brownlee, the tech YouTuber (six-and-a-half-million subscribers) and “ultimate frisbee pro”. New Jersey born Brownlee, who is twenty four and who doesn’t surf, announced to his almost three million Twitter followers that he’d bought the Musk x Mayhem collab.
Brownlee’s fans, predictably, went nuts, the tweet liked 11,000 times and retweeted 800 times.
Let’s do a little mathematics.
Two hundred surfboards at 1500 apiece? Why, that equals 300 gees.
Ain’t a bad biz model.