It's a greenwash!
As reported, yesterday, and with its teat still being squeezed today, Kelly Slater has joined hands with resort developers to build a twenty-acre tank in the Coachella Valley, near Frankie Sinatra and Elvis’ old hang-out Palm Springs and home to a sort of retirement music festival with acts twenty-years beyond their peak.
“The largest, rideable open-barrel, human-made wave in the world,” according to promotional literature.
And Slater’s pool is only one of three being built.
Three pools, different techs, different angles, different pro surfer touts etc.
(Kelly Slater was made sad by coverage and sent DM to BeachGrit that read, “You guys love nothing more than clickbait.”)
The area’s newspaper, The Desert Sun, has paid particular attention to the Slater country club which is going to be built, approvals pending, between 58th Avenue and Avenue 60 and across from Andalusia, in La Quinta.
A quote that I enjoyed very much from the story comes from Noah Hahn, a partner at the resort developer Meriwether Cos.
“Kelly Slater and the WSL are … the perfect partners to feature as we create a revolutionary new way to live and travel.”
According to The Desert Sun, the resort, called Coral Mountain, “the ethos of the community is designed to revolve around the raw natural setting with a focus on sustainability.”
The pool will require 18-million gallons of water, significantly less, says the developer, than the 18-hole golf course that was previously approved for the site.
Let’s do a fun little math exercise.
What’s the rainfall in the Coachella Valley?
Two-and-a-half inches or sixty-seven mm?
18,000,000 gallons fills the pool.
One gallon of water = 231 cubic inches.
Multiply that by eighteen-million and y’get…
A little over four billion inches.
Divide by the yearly rainfall and…
If the pool was filled by rain (sustainable!), it would take one-point-six billion years to fill it.
Even eco-paradises need a little help from man, yes?