The WSL + Elo’s Golden Opportunity: “Massive disruption to the 2020 season offers a historical opportunity for a re-set; but has Elo got the balls to hit Dirk up for the resources to make it happen?”

How grand it would be to praise a decisive action when the world's surfing population was most in need of what the WSL could offer.

,File under: never let a crisis go to waste.

The Tour is cooked for the year, that’s a serious bummer for everyone involved, but it ain’t the life and death scenario many are facing, especially our brothers and sisters in Europe.

Surfing is banned on the shores of France, Italy, Portugal, Spain, Puerto Rico, may be banned elsewhere.

God Help us all.

Please don’t come at me, but I won’t curtailing my coastal activities.

I found Elo’s video message on the impact of CoronaVirus on the Tour strangely soothing, definitely the most human, least corpo-robot transmission he has imparted to us through the WSL “enablement platform”.

He asked what we wanted to see, what possibly could be done by a League that is likely to remain shuttered for the year.

To preface my proposal, I know Elo has shifted the WSL focus to spoon-feed feel good pap to a non-surfing audience.

I know he is unlikely to listen, but he should.

I’ve watched every heat of the CT for the last two years, and a fair smattering of the QS.

In epidemiological terms, I’m a super-spreader of information on the Tour.

Massive disruption to the 2020 season offers a unique world-historical opportunity for a re-set, even if just for a moment in time.

No wheel needs re-inventing, the brain-storming has already been done by ex-CEO Sophie Goldschmidt. Her still-born idea of a “match play” season ender in the Mentawais could be activated, either as one-off or as prelude to the Hawaiian season, assuming we’re passed the worst of the pandemic by then.

It’ll have to be stripped down, what every surf fan has been baying for for years.

If the Ments are still off-line then alternative options exist.

Assuming the League has access to unlimited line of credit from it’s billionaire owners than private jet transport* could be employed to travel a skeleton crew, say the top 16 from last years tour to Martin Daly’s private island in the Marshalls.

Two-day comp.

The first, a leaderboard-style elimination.

The second, man-on-man to produce a winner.

The South Pacific, isolated by millions of square acres of open ocean, has a very low case load and is unlikely to experience pandemic.

An exhibition event could be held anywhere there, Fiji being the most likely alternative. Re-instating Cloudbreak, perhaps in the Olympic window if that is cancelled gives Elo the biggest opportunity of his presidency: the chance to reconnect with a core surfing audience who have become increasingly disillusioned by the direction of the Tour.

The embrace of the Tub, the wall of positive noise, the “nothing to see here” commentary.

All erased, all forgiven and forgotten if we get live action of the GOAT and a small crew back at ten-foot Cloudbreak.

Put a longer window on it, do whatever it takes.

There won’t be much that can salvaged from the year, but credibility could be one thing, if ELO throws us a bone, something to bite down on in these tremulous times.

It would be a sign, not just of good faith in the fans, but the survival of the League itself if it was prepared to invest in spectacle.

And, if there were to be some kind of global contraction in the Sport then a way forwards may have been already road tested.

I know, based on past performance we’ll probably get ten more ep’s of Transformed (Brilliant Corners is obvs dusted for the near future) but wouldn’t it be grand to see Kelly’s precious remaining time at the top not completely subsumed by a focus on psycho-babble.

We all lose in that scenario.

What say you Elo, have you got the balls to pick up the phone to Dirk and hit him up for the resources to make it happen?

History looks kindly on those who act boldly in a crisis.

At the current rate of WSL CEO churn we’ll be writing your Epitaph while the memory of 2020 remains fresh.

How grand it would be to praise a decisive action when the world’s surfing population was most in need of what the WSL could offer.

* Carbon intensive, yes. But nowhere near the carbon budget of the QS.

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Jsamuels
Jsamuels
6 years ago

they should just broadcast some freesurfs from around the globe. Some of the aussies at snapper, some of the americans (dane included at lowers), etc. Winner of the freesurf gets 5 or 10k. Certainly would be enough to make most guys show up. Don’t need to clear the water, make it a 2-4 hr event, would be half the fun watching dudes burn kolohe or parko.

Odysseus et al
Odysseus et al
6 years ago

I keep seeing that parallel too. It’s like payback time

COL Bill Kilgore
COL Bill Kilgore
6 years ago

Great idea LongTom. But to really get the Mentawi boat trip contest put on by Dude Looks Like a Lady ELO You need to sell it like this. The WSL tour embarks on a epic journey to not only save the WSL 2020 season but to save souls. In a ground breaking move they will be taking the top 12 ranked surfers in the world along with 12 disadvantaged youths who will serve as board caddies to the surfers. The interaction between the surfer and their caddies will be used for a documentary to be aired at a later date. The caddies will also have mentoring session with not only the surfers but with the WSL commentary team. Where they can learn to ask insightful post heat questions like…..How did that win feel ? And use the word momentum every heat. The possibilities are endless…You just need to make the WSL like an Oprah show to get things done.

Black Rubber
Black Rubber
6 years ago

Really seems unlikely that they surf this year. Given the field is coming from all over the world and they have a bunch of events scheduled for areas that have yet to get hit (but will), this could be many months before all the competitors are allowed to travel, let alone host events in places like Tahiti, Brazil, South Africa or Hawaii.

f u
f u
6 years ago

How does one salvage credibility that never existed?

f u
f u
6 years ago

I think maybe I would be willing to to pay 1500 to surf pumping Mundaka all alone

Shore pound
Shore pound
6 years ago
Reply to  f u

$1500 a wave?

f u
f u
6 years ago
Reply to  Shore pound

5 hour session?

samwaters
samwaters
6 years ago
Reply to  f u

Just go out anyway on a good day, not sure what the fines are– maybe a 100.00 ticket?

frank
frank
6 years ago

hey LT, read this, 1972 Surfer, Tom Morey quote: https://uploads.disquscdn.c…

Shore pound
Shore pound
6 years ago
Reply to  frank

Pretty novel for the times. Basically a prophecy of what IG, etc would become.

Les Grossman
Les Grossman
6 years ago

your biggest mistake is thinking that the WSL cares about “the chance to reconnect with a core surfing audience who have become increasingly disillusioned by the direction of the Tour.” Everybody needs to get in their head that the WSL is now a 100% whored out commercial venture for as many landlocked consumers as they can attract

samwaters
samwaters
6 years ago
Reply to  Les Grossman

Wow, hard facts? maybe? Believe they said from the beginning they are ‘profit motivated’, so maybe. Dirk is a business man at heart I think.

Les Grossman
Les Grossman
6 years ago
Reply to  samwaters

The tour used to be a patty cake game between the big surf brands, but that was actually good in hindsight. Remember those great Rip Curl Search contests they had for a few years? That was core. The whole thing was still profit motivated but it didnt break the mainstream and core followers (us) were happy. Now its a show for as much mass as they can get. When my uncle who is a CEO for a Fortune 500 and has never touched a surfboard in his life told me he was watching all of Medina`s heats on his cell phone I new this thing was done…

Derek Hynd's Missing Fins
Derek Hynd's Missing Fins
6 years ago

I can see that. Between those and the pop-ups, this place has its lulls.

Derek Hynd's Missing Fins
Derek Hynd's Missing Fins
6 years ago

Can you not be that guy anymore? Asking for a bunch of friends.

The guru
The guru
6 years ago

As always LT, you raise some good points.
If indeed the WSL have a benefactor with deep pockets they could actually hold the best tour ever. Maybe even at less cost than a regular year.
Do you think the standard CT event makes a tangible, measurable profit? Lots of outgoings, few sponsors and an indirect financial benefit at best? Maybe they all make a loss.
Therefore a break even year for the WSL at worst.
How’s this for a truncated world tour, all corona virus safe but requiring deep pockets:
Cloudbreak
Nihiwatu
Pasta Point/Sultans
Mentawis (floating)
Honolua Bay
P pass

Book them all out, run it from August-Dec, best world tour ever

Firelipe Torpedo
Firelipe Torpedo
6 years ago

I think a short video edit contest similar to innersection could be something the wsl could shift focus onto for the rest of the year.

ILikeSurf
ILikeSurf
6 years ago

Not sure if I’m the only one but I just want to see the WSL fail! Haha

bruddah
bruddah
6 years ago
Reply to  ILikeSurf

If it means competitive professional surfing dies and Italo is forever the reigning world champ!?! Count me in.

Shroom
Shroom
6 years ago

Maybe BG can lead by example and fuck off every single cursed pop up for the next i dunno..EVER.

Huli Opu
Huli Opu
6 years ago

Couldn’t agree w/you more LGR esp your other post about Guvna Ige’s latest restrictive mandates for Hawaii.

In 1895, Gustave Le Bon in The Crowd: A Study of the Popular Mind proffered that the second stage of a certain crowd psychology is called contagion and it refers to the propensity of individuals in a crowd to unquestioningly follow the predominant ideas and emotions of the crowd which is, in itself, a snowballing of self fulfilling prophecy. A runaway domino effect, if you will, that causes emotionally gullible homo sapiens to act out irrationally and ultimately leading to an unhinged mass hysteria.

OffRocker
OffRocker
6 years ago

So…. all the pros will soon be locked down at their home breaks. Clip Comp?

Hippy
Hippy
6 years ago

All bullshit to me LT, but at least you’re talking about surfing.

This joint talks about everything but surfing. If not for LT?

BG’s latest attempt to slaughter the “white whale”…. bigger demographics soiled in the costume of rebellion. Just like Volcom. Just like Chas.

Rise above LT. Season should not matter to a man of your talent. That much should be clear amigo.

Abscessed Llama
Abscessed Llama
6 years ago
Reply to  Hippy

Just gave a long high pitched whistle..

Shroom
Shroom
6 years ago
Reply to  Hippy

Wowa

Beef & Beer
Beef & Beer
6 years ago

Yep, he’s definitely copped a left hook to the shnozz at some stage in the past.
Maybe it was Oprah who slugged him…

Twinnie
Twinnie
6 years ago
Reply to  Beef & Beer

For refusing to be a part of her sex ring?

Beef & Beer
Beef & Beer
6 years ago
Reply to  Twinnie

Hahaha
Or her telling him to keep quiet about it ?

Derek Hynd's Missing Fins
Derek Hynd's Missing Fins
6 years ago
Reply to  Twinnie

Tell me more!

Twinnie
Twinnie
6 years ago

Ok, didn’t realise you(or anyone) had a thing for her, but it takes all kind if freaky to make the world go round.
https://www.theguardian.com….

Derek Hynd's Missing Fins
Derek Hynd's Missing Fins
6 years ago
Reply to  Twinnie

Seems pretty tame, esp compared to BG comments and Bexy.

Owen Wright's Brains
Owen Wright's Brains
6 years ago

so good. suck a dick, kelly.

Chief Hot stuff
Chief Hot stuff
6 years ago

Why not just email him directly
Then you can be a hero too
They may do a transformed epsiode starring you reuniting with your indo tranny

astro
astro
6 years ago

Finally, an episode I’d watch !

channelbottom
channelbottom
6 years ago

oh fuk I just larfed outloud reading this at work.

Chief Hot stuff
Chief Hot stuff
6 years ago
Reply to  channelbottom

Theyll think you’re mad

Occ Topus
Occ Topus
6 years ago

It would add a whole new dimension to the series title “Transformed”.


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