Breaking: Champion of The People™ Caio Ibelli officially branded ahead of Rip Curl Rottnest Search, ready to win buoyed by our shared hopes and dreams!

A hero has risen.

It has been a long and winding road but here we are, staring down the Rip Curl Rottnest Search presented by Corona and the final stop on what has been an altogether thrilling Australian leg.

Newcastle, Narrabeen, Margaret in the rearview.

Quokkas ahead.

Heroes have fallen, including John John Florence, chinks in armor exposed, not limited to Gabriel Medina, but all these are merely subplots to a broader theme.

The rise of The People™.

For it was ahead of Newcastle that blue-collar battler Caio Ibelli ripped his sponsor Oakley’s sticker from his board, expressing confusion. He had put the time in, done the work, punched the clock and proven himself amongst the best of the best, taking both John John and Gabriel’s scalps, but no, the multinational sunglass corporation decided his time was over.

Going another direction etc.

The People™ felt this injustice and rose, as one, declaring him our champion.

A crowdfund was set up, over $7500 raised, stickers printed.

A long and winding road that was supposed to lead to Narrabeen then Margaret but fate knows and fate chose Rottnest.

If you gave to Project Ibelli, thank you.

If you felt your heart warmed by this first step toward reclaiming surfing from shortsighted corporate nonsense, thank you.

Thank you to Spencer Driggs for designing the logo.

Thank you to Jake Holloway from Shapers.co in Australia who made each and every sticker with a borrowed vinyl cutter.

Thank you most, though, to Caio Ibelli.

A worthy champion.

Our champion.

Project Ibelli: Engaged!
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Spaceloc
Spaceloc
5 years ago

Struggling, fighting, suffering, we all are Caio, he is the People champ

channelbottom
channelbottom
5 years ago

If he started wearing a jacket covered in whistles, could he get a Mama Mia sponno?

John Wayne
John Wayne
5 years ago

Could this be his biggest earn ? Two heats of 30 mins = AUD $164 a minute excluding his efforts at the post office and 5 mins on video. This really could set a new benchmark for pro surfing. Might even be close to Ellie Jean on a per hour fee basis. Let’s hope he makes a few more heats.

Beef & Beer
Beef & Beer
5 years ago

Yes
Surely they have to do a report now that Caio has been seen putting his sticker on.
Who can they try and do a similar sponsorship thing with ?

DavidC
DavidC
5 years ago

He’s cuter than a Quokka!

Waterproof Polo
Waterproof Polo
5 years ago

YES. This is so excellent.
Caio wins either way now. This is legit history right? Never has a surfer been sponno’d by fans. If the wozz had any sense this would be a story for them to promote. But that would mean throwing some props BG’s way and we know what they think of us..

Beef & Beer
Beef & Beer
5 years ago

We all need to write emails to the wOsl enquiring about it and see if anything happens…

janeausten
janeausten
5 years ago

Could there be a ‘CT at Chickens? Looks a possibility from the forecast…

bob
bob
5 years ago
Reply to  janeausten

good wave?

janeausten
janeausten
5 years ago
Reply to  bob

Can be really fun in a small swell high tide. Not really world class though, more a day out on the boat with your buddies and a beer on the way back.

Jungle drum
Jungle drum
5 years ago
Reply to  janeausten

You are asking about an organisation that ignored north point & the box. Surprised they didn’t just run the next comp at trigg

Chief Hot stuff
Chief Hot stuff
5 years ago

EPLE
What fukwit designed that piece of shit sticker?

Doody Waxcomb
Doody Waxcomb
5 years ago

Fuckwit is a little harsh – but from a professional POV it could certainly have more visual impact for the real estate it is taking up. It should probably be just a bold fist symbol ala Hunter S. Thompson’s Gonzo dagger / peyote button / double thumb number. https://uploads.disquscdn.c…

Chief Hot stuff
Chief Hot stuff
5 years ago
Reply to  Doody Waxcomb

BEACH GRIT.
It’s not hard.

Doody Waxcomb
Doody Waxcomb
5 years ago

The Wall of Negative Noise.TM by Beach Grit – from the WSL’s perspective – might negatively influence the judges scoring of Caio’s best wave in a tight heat and that wee sticker might become a slippery sucka for old mate tho no?

Doody Waxcomb
Doody Waxcomb
5 years ago
Reply to  Doody Waxcomb

a BEACH GRIT sticker that is… Hot stuff would be a good sticker tho

Chief Hot stuff
Chief Hot stuff
5 years ago
Reply to  Doody Waxcomb

Very good.

Chief Hot stuff
Chief Hot stuff
5 years ago
Reply to  Doody Waxcomb

Yeah it’s all slightly lame.
If DLS loves it, Theres the proof

Stick man
Stick man
5 years ago

…it’s “Ultra”-hard!!

Lorlac
Lorlac
5 years ago

It’s a beautiful story with a hideous sticker

Chief Hot stuff
Chief Hot stuff
5 years ago

Pay me and I’ll vaguely be into Beach Grit.
Beach Grit fans erupt in joy.

Low wide stinkbug stance
Low wide stinkbug stance
5 years ago

Will he also be rocking a beach grit tail pad?

Has someone edited his wiki page yet?

I hope he wins so stab and the inertia have to write an article about it.

timsluis
timsluis
5 years ago

I hope the marketing department at Oakley feel like a bunch of cunts. Caio has more fan engagement than half the Oakley team riders combined. I can understand them hanging on to the Olympians and tier 1 riders (Italo, Jordy Kalohe, Julia, Kanoa) but why keep a whole bunch of tier 2 riders ahead of Caio – Soli Bailey, Sheldon Simkus or Eli Hannerman. Caio’s manager should be leveraging this story to get him a signature frame with the people’s choice of eyeware. The WSL will maintain the wall, turn a blind eye on the best feel good story since Tennis -gate, to save face for their Official eyeware Partner.

Owen Wright's Brains
Owen Wright's Brains
5 years ago
Reply to  timsluis

He raised 7500 most if it from chazs wife. I’m sure Oakley are dealing with it as best they can. 🙂

timsluis
timsluis
5 years ago

The money is almost irrelevant. It’s the story arc and engagement value. A little feel good story about the underdog battler that could.

Owen Wright's Brains
Owen Wright's Brains
5 years ago
Reply to  timsluis

caio peaked the last time he got to fuck that hottie.

timsluis
timsluis
5 years ago

Who’d you get to fuck then?

Owen Wright's Brains
Owen Wright's Brains
5 years ago
Reply to  timsluis

A little bit of Monica in my life

A little bit of Erica by my side

A little bit of Rita is all I need

A little bit of Tina is what I see A little bit of Sandra in the sun

A little bit of Mary all night long

A little bit of Jessica here I am

Chas Smith
Chas Smith
5 years ago

What would it cost to get one of your very fine hatz on his head?

Owen Wright's Brains
Owen Wright's Brains
5 years ago
Reply to  Chas Smith

i’d take a free one. send it my way

Owen Wright's Brains
Owen Wright's Brains
5 years ago
Reply to  Chas Smith

this could be sweet. just take some the pocket money your missus gives you and buy me gifts. fuckin kept man, finally.

Chief Hot stuff
Chief Hot stuff
5 years ago

You’ve really hooked him good.

RS
RS
5 years ago

Meanwhile think of all the “hipster lifestyle” surfers under contract.

channelbottom
channelbottom
5 years ago

Yay!

Beef & Beer
Beef & Beer
5 years ago

It’d be good if ya can get Caio to do a behind the scenes article on the comps to let us know what’s really going on that the wOsl commentators won’t talk about and what longtom doesn’t know about.
The interpersonal stuff we don’t get to see. ie. What do the others really think about Tylers political showboating ? What’s going on with Gaby after dark now that Charlie’s gone ? Do the others call Jordy ‘titmouse’ ? Has Wee Willy Wilson been pulling out his own hair ? Has Caio also been pulling out his own hair ? Is Yago lined up for a new Hollywood remake of The Three Musketeers ? Who scores the most pussy, Yago or Steph ? Who scores the most cock, Ethan or Steph ? Who scores the most drugs ? Whose girlfriend smuggles those drugs up her snatch ? Is Griffin really a halfwit or is it an act ? Did Robbo lose on purpose to have his own better show at the box ?
That sort of thing.
Juicy tabloid spill the beans type of articles.
The sort of thing BG is best at…

Mads Naeraa
Mads Naeraa
5 years ago
Reply to  Beef & Beer

All perfectly valid questions!

Stephen Wolfram
Stephen Wolfram
5 years ago
Reply to  Beef & Beer

And Alessa stories!

bob
bob
5 years ago

and or videos, discreetly of course.

Beef & Beer
Beef & Beer
5 years ago

Exactly
That’s just the kind of journalistic scoop we need to know to enhance the BG experience…

John Wayne
John Wayne
5 years ago
Reply to  Beef & Beer

Maybe J Dub also has new sponsor – hair plugs

Uneducated
Uneducated
5 years ago
Reply to  Beef & Beer

But isn’t it all a bit more fun when we just make it up?

Beef & Beer
Beef & Beer
5 years ago
Reply to  Uneducated

That’s just the usual though
Could be even a bigger laugh to get an official celebrity surf reporter, especially (now actually thinking about it) if he goes undercover…

Lorlac
Lorlac
5 years ago
Reply to  Beef & Beer

C’mon man, what about Behind the Scenes with Dimity. I love it how she gets all those great behind the scenes scoops that are so fun to watch.

Beef & Beer
Beef & Beer
5 years ago
Reply to  Lorlac

Dimity could be brought onboard to give in-depth reports on where she and Wade are getting their pie supplies during each comp.
Or do they carry their own stocks with them ?
Or have it specially flown in fresh each day ?

braziliangayjesus
braziliangayjesus
5 years ago

Bless this joint venture in my Holy Name! #ciaocaio

in tubo veritas
in tubo veritas
5 years ago

GO Caio !
a few CT warriors must be scratching their heads rightt now..
who’s our next team rider?
This can work much better with a few stickers showing up on heat interviews

Mads Naeraa
Mads Naeraa
5 years ago

Wade up next. Caio and Pie-o.

channelbottom
channelbottom
5 years ago
Reply to  Mads Naeraa

Pie-hole

Occ Topus
Occ Topus
5 years ago

One of the things I enjoy most about BG is the juxtaposition of stories. Right next to the moronic non-story about Ivanka is this wonderful heart-warmer about The Peoples choice. Go Caio!

channelbottom
channelbottom
5 years ago
Reply to  Occ Topus

Next: ‘Aliens Ate My Sarfboard Lovechild’

Occ Topus
Occ Topus
5 years ago
Reply to  channelbottom

Or: ‘Beachgrit Sets Up Crowdfund To Help Cover Ashton Goggans Gender Re-assignment Treatments! Chas Smith Promises To Donate 7% Of The Proceeds From His Next Bestseller!’

Chas Smith
Chas Smith
5 years ago
Reply to  Occ Topus

I just saw Stab has new ed-in-chief! Has Goggans left the building? Any Stab Premies in house?

Stephen Wolfram
Stephen Wolfram
5 years ago
Reply to  Chas Smith

Oh please let it be true. Such a fucking tool.

Owen Wright's Brains
Owen Wright's Brains
5 years ago

Dude rips and he’s friends with the new Gerry.

Chas Smith
Chas Smith
5 years ago

Since you either are Ashton or Ashton-adjacent, what are you/be up to?

Stick man
Stick man
5 years ago
Reply to  Chas Smith

…Ashton for a friend.

Beef & Beer
Beef & Beer
5 years ago
Reply to  Chas Smith

1. How would we know, why would we care.
2. Wash your mouth out with soap, any (not that there would be any) stab premies here should leave immediately before being tried as spies.
P.S.
You should stop caring about what Assclown and his bumboys get up to Chas, you’re better than that…

turts
turts
5 years ago
Reply to  Beef & Beer

The way to overcome is not to hate, but to embrace and show them there is a better way. The People’s™️ way

Beef & Beer
Beef & Beer
5 years ago
Reply to  turts

They’ll find the truth if they deserve to know the truth.

Otherwise they can fuck off and die elsewhere…

Chas Smith
Chas Smith
5 years ago
Reply to  Beef & Beer

I am not better than that. Not even close!

Beef & Beer
Beef & Beer
5 years ago
Reply to  Chas Smith

With an attitude like that no bloody wonder ya got some deadshit homeschooled ex-chrizzy twit to do a religious poll.
A man in charge of his own destiny shouldn’t give a shit what the other mags say or do. Stand up and ignore them…

Chas Smith
Chas Smith
5 years ago
Reply to  Beef & Beer

Can’t a man simply harbor some good old-fashioned curiosity?

Beef & Beer
Beef & Beer
5 years ago
Reply to  Chas Smith

Yes
Yes he can Chas
Yes indeed

But seeing as you publicly asked a group of varied characters, including some who could (perhaps) be described as ne’er do wells and/or opinionated antisocial anti-socialists (plus an equal smattering of antisocial socialists), as well as some presumably normal(ish) guys who accidentally found their way here while trying to buy dogecoin, it’s surely not too unreasonable for you to expect a few lashings which may help you to feed and manicure the BG lawn and resist the temptation to take sneaky peeks over the fence into Assclowns barren backyard…
Cheers

mike m
mike m
5 years ago

Gold.

John Non John
John Non John
5 years ago

JohnNonJohn does not know what this is, but thinks he likes it.

NonJohn will root for this surfer.

Beef & Beer
Beef & Beer
5 years ago
Reply to  John Non John

Ya gotta stop using that term around here haha
It means a completely different thing in Aussie…

Waterproof Polo
Waterproof Polo
5 years ago
Reply to  Beef & Beer

Maybe non is laying some pipe and screaming Ciao’s name instead of his Mrs’s?

John Smith
John Smith
5 years ago

Caio – please go deep so they gotta interview a million times.

Stephen Wolfram
Stephen Wolfram
5 years ago
Reply to  John Smith

Any Alessa stories would be greatly appreciated also.


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