The surf industry making itself great again.
The surf industry making itself great again.

Legacy surf brands heroic in aftermath of Hawaii floods

A return to halcyon days of yore!

It has not been a great decade for surfing’s legacy surf brands. Back in the before time, Billabong, Quiksilver, et. al. were gilded darlings. Worn by surfers, craved by posers, valuations soaring into the hundreds of millions and even billion. Shifting consumer tastes and questionable decision making gutted them all, though, and they were lumped together then sold for scrap to the likes of Authentic Brands Group and Bluestar Alliance. Once proud logos slapped onto fingernail clippers and pool toys.

But soft, what light through yon window breaks? A glorious return to greatness through charity?

And of course you were well aware of the torrential rains that brought much flooding and destruction to the Hawaiian islands weeks ago. Whole neighborhoods undone. The community has come together, friends helping friends dig out, with the aforementioned Billabong, Quiksilver and others in the Surf Brand Alliance giving away hundreds of thousands of dollars worth of clothing.

On the North Shore, flood victims were entitled to $500, each, of surfwear, according to Hawaii News Now. Mitch McEwen, brand manager for Hawaiian Island Creations, declared, “Of course, the North Shore is the mecca of surfing, and everyone has an attachment to the North Shore. For us, we have three stores out here, so it’s literally our ohana that’s out here that was affected. It’s been great to see the support. Halewiwa is open (and) ready to support all the businesses.”

Community organizers were hoping for $100,000 from the Alliance, but over $300,000 was poured in.

Very anti-depressive.

If you would like to mirror surf industry generosity, you can do so here.

Be like Quiksilver.

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tim_nelsen

17 y/o had my first bar drink at the Pioneer Inn with my g’pa and Dad. don’t remember what i ordered but it met with refrain from Dad. 54 years ago!

Strayan Cunt

What was that deleted comment Tim?

Jack John Johnson

“”But when you give to the needy, do not let your left hand know what your right hand is doing.” Matthew 6:3 (NIV)

Capt Sensible

Im starting to consider that DR and Chas are main stream surf industry stooges inserted to dismantle the BG platform supporting freedom of speach , we exposed and saw off industy stooge NiC carroll ,we need to consider who is the next threat.

Barnycle

Fyck offffffff!

Chas and DR may be stooges ….

…..but they’re not surf-industry stooges. That’s too low of a blow. Highly insulting.

(You’ll seem to have a very high standard for a shit-talking, surf website.)

Tom House

What surf industry? I don’t even know what that means anymore. Board builders, I guess? The 6 guys at Stab getting paid?

Capt Sensible

TC ( the annoying midget one) celebrating 50 years on the Quik pay roll is so yawn , like why is that even something anyone outside of Quik gives a fuck about ? Strange public kookish self promotion on TC,s behalf.

Barnycle

that’s it. Time to put Artificial intelligence and LLMs to good use.

We need some recently laid-off, silicon-valley programmer to write a program that tracks all the mundane shit that we complain about here; and the frequency of the complaints.

Honestly, the monthly and annual tallies may end up being the most entertaining aspect of this site. Anytime a negative adjective appears before or after a noun (useless / WSL / moronic) then the program tallies it up and Chas gets a push-notification.

Negs. Can you get one of your computer programmer buddies from Kiwi-silicon-valley to get three quotes for the BG board of directors? …..as a matter of urgency please.

Of course, it goes without saying, that any slander of Sally gets an automatic 48hr timeout.

Capt Sensible

Whats a Sally ?

Barnycle

A rare and exotic creature from the most beautiful region of Australia.

She has a siren-like call that sounds like a sweet sonata. It is speculated that the book of Psalms (the one from the Hebrew bible) was mostly inspired by ancient travellers who made their way to this part of Australia on their pilgrimages.

Skippy

My favorite surf brand was Faith Riding Company, a Tony Moniz effort that had the best t-shirt fabric and logo designs, simple but elegant, I wore the eff out of those shirts back in the day. I also accidentally on purpose stuffed him at 7th hole, I quickly got off but the damage was done, he was not visibly upset, being a good Christian and all but his buddy was effing pissed and wanted my ass so I paddled in immediately and all my buddies were already doing the same having seen the whole scene, not my best but definitely a memorable day on Oahu!

Barnycle

Mine was Monument (2004-2008) RIP 🪦

Damn Wall Street took everything good from the 00s.

Skippy

Did you ever have any Stüssey gear? That was a hip brand for a minute and it was because the material was quality, I don’t think that matters anymore

Barnycle

Had one (awesome) Stussy t-shirt. But they were seldom on sale in Ross and Marshall’s, where I got 90%of my surf gear from. (At least that I can remember)

Might have even had a Mossimo t-shirt or two, as well. Mossimo is a bit of a hero of mine (although I only discovered this a few years ago) for landing Aunt Becky. That woman was gorgeous (and she seemed easygoing)

Gwen Walz’s Eyes

Place is very sharky

Jon Pyzel

If you want to donate $ directly to families hit hardest by flooding here on Oahu, we ( Pyzel surfboards) are running a raffle with 100% of proceeds going to them. Buy tickets + win custom board and JJF signed board and a bunch of Florence/yeti/vans/Stab/futures swag = feel good and get something out of it (maybe). We are up to over $62K already, so your odds are slim but still a good thing to do.
Buy tix/donate here
or copy paste this
https://rafflecreator.com/pages/77038/north-shore-flood-relief-fundraiser—pyzel-surfboards

Barnycle

Thanks for doing this, Jon. Hope that you’ll can recover soon.

Also, you, DH and Biolos were funny as hell on SITD. Keep up the good vibes, man. It’s proper entertainment.

Rocks local

I’ll even match this , you filthy punks (although the match still goes to Lahui)

NEGATRON

I’m starting to think you’re rich as fuck. Looking for a Husband?

Rocks local

Just a good cause.

Strayan Cunt

Hahahaha maybe both? Im single Rocks xx

Derek Hynd's Missing Fins

Tell Kelly to auction off his Stab in the dark board since he rigged that contest anyway. And to raffle off some rides at the slave pools while he’s at it.

Strayan Cunt

Is Pyzel a MAGA cunt or is that just Biolis?

Boom Town

24/7 Trump, Trump, Trump, Trump, Trump, fuck me all. Your delusions are not even interesting to read anymore.

Guys, this shit is way too unhinged for me. Get a grip. Trump, Trump, Trump, Trump…give it a fucking rest.

“This too shall pass.”

Tom House

Chas, have you considered starting a surf blog that isn’t a mouthpiece for the worst fucking political movement on earth? I’d be interested.

Barrelled

Chad is a mouthpiece for the Green party if that’s still a thing. Dez runs with the cross dressing, LGBTQ++ adjacent, Israel love party. Which of those are you calling the worst fucking political party on earth?

Hippy

Dez is a straight up conservative who votes against his own inclinations.

Log Cabin ring a bell?

Mike Johnson, Lindsey Graham type Israel cheerleaders?

Tom House

I didn’t say party, I said movement. And I’m over reading the pro-war, sword-sharpening, Bibi-blowing BS.

Barrelled

Bowel movement?

Tom House

It’s what Beachgrit has become, that’s for sure. I guess that was inevitable.

Jack John Johnson

#predestination

Gwen Walz’s Eyes

What positive things have you contributed here?

Tom House

I don’t work here, man

Derek Hynd's Missing Fins

Fuck the world has gone to shit. Let me poke around BG for some fun and escape….wait a second.

Strayan Cunt

Don’t worry brother I’ve got ya. In theses fucked up times all of yous should give this 5 min clip a watch and you’ll be laughing your tits off. Imagine the loose unit doing a post heat interview with Tyler hahahahaha. Actually really sad this is only 15 years ago when you consider what a vanilla mood vacuum the tour is now

Dez send me some official looking BG tees and caps, pay for me piss and I will do a 5 min video from Snapper each day during the event. Lets bring the glory days back cunts haha yeeeeeeeeeeeeeeeew

Chief Hot stuff

Im pretty sure round here you do the work first then stickers come 3 mnths later

Occ Topus

Three months?! 😆
Hasn’t Huli Opu been waiting years for a promised t-shirt?

Chief Hot stuff

Does he still comment here?

Barrelled

Fish is a fucking classic. Guys a legend in my book but you’ll find plenty hate for him on here.

Strayan Cunt

If people don’t find that clip funny theyre wound way too tight. That bit with him “coaching” Kelly from the pier is soooooooo fucking good hahaha “Go left mate or I’m going to have to choc nose ya later” hahahahah. Then when he shouts out to that Brazzo “Brazils that way brother” hahahaha. What I like is you can tell all the surfers love it and how comfortable they all are having a laugh with him. Compare that to the monotone, bored few word answers they give the PC boring cunts the WOZ seem to love to employ zzzzzzzzzzzzz

Hippy

Fish is the Fish… fuck yeah

Blowin

He had a couple of cracker vids on YouTube that got taken down. I reckon even Fisher knew his party loving female audience had the potential to #Me Too him

Tom House

God that was good

Rocks local

offered to match up to $1,500 in donations over on STAB last week (see link below), didn’t even get to $800, so happy to put the rest toward this sorry lot:

Will match up to an even $1k (USD), just post a screenshot confirming amount of your donation.

*my matching goes to the Lahui Foundation, btw
** if anyone concerned whether there’s follow through, count on DR to check me

https://stabmag.com/news/people-were-fucking-swimming-out-of-their-homes-in-the-middle-of-the-night/

Derek Hynd's Missing Fins

Ain’t rolling in it, but if you match, that’s some help to someone:

Rocks local
Barrelled

Very noble of you. I do have one question for you. You offered this up on Stab a week and half ago. Are we the B-team over here?

Derek Hynd's Missing Fins

The D- team, Barrelled. Don’t get cocky about it, either.

Hippy

dream team?

Barrelled

More like douche team.

Hippy

banned to the Inertia

Derek Hynd's Missing Fins

D minus, Hippy. D minus. Ain’t no dreams here–just nightmares. (Even JP has ditched us, which says something, I think.) We can pull on those rose colored specs to protect, though.

Hippy

I’m in pain today, ignore…. ain’t no glasses gonna help

Barrelled

Too much time spent letting Dogsnuts finger your bumhole or what?

NEGATRON

You were up JP’s arse on every article there for awhile.
On another note looks like I’ll be able to check out your birthday accomodation in September.

Derek Hynd's Missing Fins

I liked his first season…then he got all emo and stopped talking about surfing. Became redundant and narcissistic. Which kind of fits BG, actually.

Wait, you doing the budget lodge!?! Hold off a year you old fuck and go when I’m there!

NEGATRON

I enjoyed the side adventures into teaching, running, wife & life. I feel his words that’s hard to achieve.
Was supposed to be going home from Europe via South America but the flights are now out the gate.
So poor old me will just have take advantage of the Singapore stop and hop, skip and jump across. Booking today 1/2 at Micks and 1/2 somewhere else.

Derek Hynd's Missing Fins

To each their own…and I did at first, but then there wasn’t any surfing. But I’m just a rabbit. You able to stay in Singapore a night or two? I’ve got 2 weeks deposit at Mick’s for 2027 already. Can’t wait. Swam 1000 meters this morning. Going to buy my boards in Padang and just put them on the ferry to Nias with me. Cheaper than flying boards from here, which are all boards for tiny weak beach break slop anyway. Come back in 2027 punk and hang when I’m there. You’ll see me catch a wave and instantly feel your surfing skills go up 100% in comparison!

Rocks local

1000??? up the game bro!!

NEGATRON

I hate swimming laps.

Rocks local

me too, although actually hate the pool gym lockers even more

Derek Hynd's Missing Fins

Takes me 25 minutes. Good enough for me. Some people in there are full on machines. 2 hours of laps. I’d kill myself if I was stuck in my brain any longer than for 1000 meters.

NEGATRON

I don’t want to fuck around getting out there, so hopefully will be a night in Medan or Gunung Sitoli instead of Singapore. Confirming shit as we speak.
Reckon you won’t be needing serious shit boards, all looks pretty fun.

Gil Gunderson

O/night Medan, another day of travel to the islands (pending where you stay). We did the local ferry from Nias down to tell so had to sit around the harbour for a bit. Stayed at TI Surf house. Wave out front was fun, few options to boat to also. Wind was south the whole time so RLZ and everyone else was coming up to surf out front. Easy to time it. Fun waves, nothing serious. Perfect really lol

NEGATRON

Yip that’s the one. The TI surf house only has vacancy for about 10 nights so we have to find something else on the island for the rest. Hopefully fill out 3-4 weeks there. You go elsewhere or was that the trip? That left looks super fun, I don’t normally pack my fish but thinking I should?

Gil Gunderson

We did 10 there. Was perfect. Got 2 swells. Surfed a few other spots for variety/needed to go right. Rod if you’re keen. Me, no, but a few of the boys did. GTs. Nias for a few on the way back to tick it off the bucket list. Fun adventure vs the guys flying in on the PJ to stay at RLZ. Andreas and Domi were great hosts.

NEGATRON

Did you speak to any other guest from the other places to stay on the island? Andreas (rightly so)isn’t to forthcoming about the opposition.

Gil Gunderson

Yeah, weird vibes around that. Think more to do with the surf house linked to the village and providing for the entire village. Looked like a couple of quaint home stay style set ups tho. Taha’s I think. Not surf of their boat set up. The beach is beautiful around the back end too. No one at the lodge, was closed at the time. Pinnacles was very quiet too.

NEGATRON

My gal saw some photos of the rooms now getting scared off. It’s basic she know but now thinking it’s a hell hole. I said I’d ask someone. So here I am asking!
I’m worried about staying elsewhere on the island if there’s no guests and having to fork out for the whole boat rides. Any kind words to reel her back in? You went on a boys trip?

Gil Gunderson

😂 no stress!

Yeah, boys trip so luxuries weren’t a priority. Keep in mind things may have changed. Mattresses are foam, not mattresses. Mozzie nets and I can’t remember if there were fans. Power cuts out at 10-ish too.

The bathroom/shower downstairs is not third world, tiled basic etc. cold water but still pleasant. There’s also a (manual) toilet off the back deck. You’d also want one of the two rooms facing the surf. Back right room is toilet adjacent, back left has a little food/coffee prep area that Andrea’s sisters use before and after serving the guests. On that, besides basic meals, not an abundance of food, so we stocked up hard in Telo town.

Just looked at the website and yeh, that’s what the rooms look like.

Also add, Mick was great to deal with.

The other joints on the island would be more even more basic amenities wise. It’s primitive. Unless you wanted to splash cash and stay at Telo Island Lodge. I would assume that is far more comfortable.

My wife would certainly not survive. She’d still be more suited to Nias at Jamburae Lodge or Simeuele at Aura/Mahi.

Telos 101 and Telo Ranch – to me – look far more wife friendly. Just a trade off that you’re not directly in front of the left.

Guess it all sits with your sales pitch and narrative! Hope this helps.

NEGATRON

Cheers Gil. Had a look at Telos 101 & the ranch. Thousandsssssss to stay there.
1 1/2hr “chatting” and we’ve made a compromise to stay at Taha’s.
5-10 minute walk.
I’d rather stay right on the point… buttttt. She wanted to go to Simeulue.
Sometimes having a Gal that surfs isn’t easy. Not going to complain, could easily be a shopping trip to some shithole.

Gil Gunderson

Taha’s has better tropical vibes. Beach better around that side, you’ll love it. Stoked you’re getting there. Enjoy.

Another for the list that is good with wifey, Nusa Island Retreat in PNG. Was there before chrissy and was epic.

NEGATRON

Yeah get our own room & toilet too !
Will bank that PNG spot! Pretty uncrowded, with a high chance of getting skunked at a guess. But for me a Xmas surf trip for their season ticks alot of boxes.

Gil Gunderson

Take a mid length, cruise with your gal in the crystal clear 32deg water. Surf eat, sleep. Pristine!

Derek Hynd's Missing Fins

That’s me then! How’s the right around the island? Over two weeks in peak season I should score yeah?

Gil Gunderson

You’ll score! Good for novelty but there’s better rights in the area. We lucked into that resort being shut for “maintenance” and in need of a plumber 😂

Michael Flatlately

Pending is such a shithole

longtomssecondcuztwiceremoved

Padang?

Best rendang restaurants.

Hear me Hip?

Gil Gunderson

Right?!

Abscessed Llama

My Dudes! On my second cup read this thread and read again: boat trips, camps, surfing B+ grade with fewer people. Don’t have inside scoop or know references spoken in hush/acronyms. Was thinking Ireland in fall specifically “Aileen’s” maybe next spring. Happy to provide my resume and/or references.. Negs! Love to have badge named after me. ” Balls Out Charger!”

Barrelled

Going to T-land? Interested in a boat trip?

NEGATRON

Nah going to the Telos. But always keen on info on boat trips, did one in Sumba two winters back that originally was going to go to Rote.

Barrelled

RLZ is the best spot in the Telo’s. That chain is choke with waves, specifically has some solid rights but wind can be an issue in general. If you ever decide to roll to Nusa Tenggara Timur again let me know, there is a newer boat to the area, word of mouth, legend captain, but I ain’t throwing it out on here.

c4

Hey I’m canceling my surf network subscription in a couple days and didn’t write down that movie you recommended that I think was filmed in Indonesia. Do you remember the name?

Barrelled

Second Thoughts? Timmy Turner movie about West Java.

c4

I think it was something else. Hippy said the surfing wasn’t great but the waves were worth watching. Oh well. I’ll look up second thoughts. Thanks

Barrelled

Pretty sure it was Second Thoughts. They aren’t a-grade pros but the waves are worth the watch. Only other movie I have mentioned is Sea of Darkness but you can’t see the original anywhere.

c4

Thanks, already saw sea of darkness. Downloaded eight different bit torrent parts.

Barrelled

Unfortunately, that is the edited version that has removed all the incriminating shit about Martin. Still good, but it ain’t the original when Boyum wasn’t presented as the devil he’s made out to be in the edited version. Martin gotta protect Martin and his interests.

c4

I’ve had this discussion with you a couple years ago. Pretty sure I saw the original it didn’t have the watermark thing on it but whatever.

Barrelled

Yeah, if there was heavy stuff about the Indies (not just Chitty and McCabe) moving large loads, it could be the real deal but that was never on video and never made it past the film festivals.

Hippy

Barra with February

Derek Hynd's Missing Fins

Where Mikala Jones dies three years ago, right?

Barrelled

I don’t think Mikala was at Panaitan but I could be wrong. Pretty sure he was tripping around off Sumatra when he passed.

Jack John Johnson

#feral #sugarshack

NEGATRON

Cheers I’ll mindbank that offer. Cant afford RLZ! Sibaranui unless you got any other suggestions to confuse my Gal even more!

Barrelled

Yeah, the boys all own the higher priced spots that didn’t used to be. Pretty key to have boat access of some kind out there though.

NEGATRON

Yeah, boats available but the left out the front sounds likes its a ok enough for the daily grind. Side offshore mostly. Would’ve been heaven for those guys as it got busy in the Ments.

Barrelled

Is that on Sibaranum? So many islands. There was nobody down there in the early 90’s, heaven. Straight up ghost town back then. Pretty sure Matty has opened up a new LZ down Rote way too.

Derek Hynd's Missing Fins

Tell me more about the wind. Going for 2 weeks in 2027–never been.

Barrelled

It’s not that winds are bad, it just doesn’t have those consistent and always present trade winds since it’s on the equator so more roll of the dice and the winds can spin around. It’s just not a Desert Point or Grajagan type thing where it has to have those guaranteed trades or it sucks. Just make sure you have open access to a decent boat, there’s waves everywhere if you do.

Derek Hynd's Missing Fins

Anything is better than my home break. Compared to this I’m pretty sure I’ll be in heaven.
https://uploads.disquscdn.c…

Barrelled

West coast looked the same yesterday. Rincon was maybe shin high yesterday with 30+ peeps on it. Glassy not windy though. Looks like a little south in the water today.

Derek Hynd's Missing Fins

Difference is this is a big day for here. Normally it’s pancake flat.

Hippy

Just did

Dogsnuts

On Todd’s boat? Crazy times hey!?
Xox

Barrelled

??

NEGATRON

nah, It was a private charter. Actually a Christian missionary outreach boat. Long story. lol.

Dogsnuts

Oh so you’ve repented!
Xox

Barnycle

Agreed, negs. I liked most of his stuff and I miss the articles.

Don’t blame him, or anyone else, for moving on, though. Maybe he,ll be back one day.

We’re a pissy bunch these days, but it’s not unique to BG. Every comment section on the net seems to be some sort of outlet for frustration. It must be bizarre to be a kid and not know how chilled internet 1.0 was (in comparison)

channelbottom

Come by Newy, mate. I’ll buy you a beverage.

Chief Hot stuff

I like his dont gamble warnings

longtomssecondcuztwiceremoved

I want my 25USD back.

Chief Hot stuff

Ur tight as a fishes asshole unless dogsnuts been round the way

Hippy

Hang in there brother… JP wrote about life, with surfing.

Rocks local

Ha – they ran a story about the Hawaii issue with links for donations, so just followed on that, been waiting on BG to do the same

Barrelled

2 weeks behind isn’t too bad for ole Chucky. How much you reckon Chaz and Dez donated?

Derek Hynd's Missing Fins

They send $ straight to Eddie Rothman.

Barnycle

I saw that, on one of the free articles I had access to. Very legendary of you, Rocks.

Rocks local

had actually just gotten back from Oahu when all this hit over there, so fresh in my mind – weather wasn’t great while we were there, but then really took a downward turn as soon as got back.

Just seemed to hit closer when you were literally just walking some of the streets that were washed away

tim_nelsen

after lahaina was burned I donated $250 and several old pairs of m. Fanning bottle opener sandals. seriously~

Barnycle

waiting to see what my Goat and his brand do. Wonder if they even make a profit? Likely not.

I’m Just winding my way back down another BG rabbit hole, so please keep up with those Hyperlinks to articles from times long gone.

I suspect that Chas has lost faith in the intellectuality of the BG readership as he’s no longer recommending 6 books from authors such as Camus and Chesterton, as he did in 2015. I would say to keep it up, but my reading list is full and I enjoy old favourites as much as most new recommendations nowadays.

But why not? Just one can’t hurt. Any recco from 25/26 for us?

Rich Marx

https://uploads.disquscdn.c…
Met up with family last week for lunch, this is where they picked. It had an outerknown store, me looking to see if anyone was inside was the most interest I saw the 90 min I was there, though I wasn’t paying too much attention.

But this sign with misspelled surf spots was amazing. If you look closely they call it “steamers lane”, which sounds more like an outdoor toilet than a surf spot.

Mapski

Looking forward to Taco Tuesday.

Barrelled

Seriously, what the hell is he threatening to do? Bomb them? Already bombing the shit out of them and the Strait is still closed. It’s going to be minefield Tuesday in the Bal-al-Mandab if this dipshit escalates it. That should work well for the world economy.

Derek Hynd's Missing Fins

But at least we don’t need to say pronouns anymore!

Mapski

I’m giving you 48 hours to retract this statement, and if you don’t, I will give you another 48 hours!

Strayan Cunt

Have ya seen how the Iranians are going to get women and kids to make human circles around all the power plants over there tomorrow? This two week excursion is just soooooooooo fucked up

Chief Hot stuff

Yeah, they really care about little girls.

NEGATRON

Would he drop a nuke in the desert just to prove a point?

NEGATRON

Actually he’s not that subtle, forget the desert. Would he actually drop a nuke on a city to prove a point?

Com Turren

his instructions to the joint chiefs of staff are almost certainly to do precisely that in the event he is assasinated by anyone connected to the Islamic Republic

Barrelled

And those Joint Chiefs would go to jail for carrying out an illegal order.

NEGATRON

But they’d be the biggest “I’m a big boy” ever. Scary mindset.

Com Turren

hasn’t stopped the U.S. military from committing war crimes in the past

Barrelled

True but, I’d venture to guess launching a nuke is a bit different.

Tom House

Yes

Barrelled

Would he? Yeah, he’s fucking nuts. Will he? I highly doubt that one as it would likely end his presidency. Just a blowhard hoping he can get them to be as afraid as he is of losing this thing.

Dogsnuts

Yeah nah putting any spare dollars in the fuel tank currently.
Xox


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