Two free-market geniuses walk into a bar…
Three years ago, Tesla and Lost surfboards announced a surfboard collaboration. Two hundred of ‘em. Fifteen hundred American shekels apiece, fins extra.
Three hundred grand in potential sales.
Two days after the launch, all 200 boards had been sold, tech YouTuber Marques Brownless typical of the sorta consumer who’d buy a $US1500 Tesla board. Brownlee’s fans went nuts, the tweet liked 11,000 times and retweeted 800 times.

Now, that surfboard is worth around ten gees, according to a recent post on craigslist, the American classified advertisements website.
The board will ship in its original wrapping, although, as per the original sale, FCSII fins are not included.

Biolos said the collab happened after “one of the WSL athlete’s managers reached out and told me that Tesla was looking for someone to partner with on a ‘special surfboard’. ”
Matt says he had a little chat with the “Tesla people” and told ’em what was realistically possible, i.e. the sled wasn’t gonna have interplanetary ability or a built-in television screen.
“The bottom line,” said Matt, “is the boards are works of fully functional art. The Black Dart build is legit. They work really well. It’s such a true collab because we are delivering a sanded finish board and they do the flood/matte finish in the car factory! I’ve never really heard of a major product collab where both brands actually contribute to real construction and labor on the finished product. It’s not like Burton X Star Wars or anything.”
Biolos says while there was no direct contact with Elon Musk himself (note to reader: all three images featured in our stories have been manipulated in Photoshop) “he signed off on the concept and was well aware of our progress and execution and got the final approval.”
In this instance it was a completely natural reaction cos the scumbag mentioned stole my big 3 room tent back in the ’90’s.
It cost me a fuckin’ fortune back then and it took me over 10 yrs to track him down and then he paid me 10 bucks a week till paid off.
A spinner and a swindler that I met through a mate who used to help him cos we felt sorry for his swarm of undernourished rugrats…
@inspiredshaper on Insta built those Tesla boards.
He does cool shit, laughed all the way to the bank on that run of boards I hope.
…tesla Across America.
I know that Craig Hughes (R.I.P.) did them in the ’90’s and may have done before as well.
I didn’t personally know him, though can ask some mates if he was doing them before then.
His son Luke still builds boards in Raglan.
Was there another shaper in gizzy that did T&C too?
Quite likely
I was traveling heaps then and not in touch with Gisborne etc much, but I’ll ask a few old mates who’d know
Either way pretty sure that era T&C were all over raglan too
Thanks Seth – God I’m old!
Seth it takes me back – out of interest was it Gunther Rohn?
I prefer the collab between Covid and big pharma.
Theyre about to release the new Indica strain,
May cause thought clots and increased hunger
So it’s basically a black & red board with Tesla written on it?
I’ve been hunting down a fat guy “El Patron” mayhem for a while. Zero second hand ones in the usual places. Shame the Tesla one is like, 10 gee g’s outta my price range.
There’s a 6’8″ on Offerup in Sandy Eggo right now.
That’s at least 8″ too long haha those things have so much damn foam!
Gash surfboards had their 7 blades exhibition with 7 boards for sale at $250k for the set. I think this was a piss take to try and get some rich schmuck to bite.
It was actually AUD$2,500,000 for the set. Basically if you buy you are a majority share holder in the company. Boards, artwork and a slice of a legit surfboard brand easily worth every cent. Smart investment if you ask me.
Browny keeps telling me he wants to buy my house in lorne. 250k won’t go close but 2.5mil should do it!
I went there.
Once.
Cheap compared to Roy Stewart’s
Yeah well…
That guy is a fuckin’ dickhead spinner KOOOOK ! ! !
Useless in the water on any board (yes I knew him way before he (kooky and/or crazy Chris he used to be called) changed his name to Roy Stewart and started to make those unshaped pieces of wooden shit) when he used to attempt to ride normal boards.
Just a poorly skilled idiot really.
Any clown can go straight on a plank of wood.
Possibly the biggest tripper I’ve met, ever, and I’ve met a heck of a lot since being involved with surfboard building since the early ’80’s…
I like Roy. Sharp as a tack & Legendary Troll.
Blunt tacks maybe.
Hung around with him a lot have ya ?
Fortunately it’s been over 20 yrs since I have, back on the Barrier when a mate would take him to the beach when he lived in a shed with a tribe of ferals.
Nice at first, but a total nutbag with his head in the clouds.
And then they fled the island never to be seen again…
Take their money and run
Holy shit….4M people watched this video to figure whats inside a surfboard.
https://www.youtube.com/wat…
Wife asks: “What are you looking at”
Me: “A Tesla Surfboard”
Wife:”Is it electric powered”
Me”No”
Wife:”Well thats dumb” and loses all interest in the conversation.
I just had a similar convo, but gf said
“does it play Grimes songs when you paddle for a wave”. I was impressed with what a smartass she is.
Fuck that’s photoshop? Deepfake
clearly not photoshop must have just said for copyright reasons
i should know my brother did a graphic design course in the late 90s at TAFE
This is all very interesting, but not as interesting to me as Italo throwing shade on Kelly. Click link, rread comment.
https://www.instagram.com/p…
https://uploads.disquscdn.c…
Sorry to hijack your story Dez, but I don’t have my own feelgood surf website.
No, no, hijacking encouraged.
Thank god. Heaven forbid I receive a ban.
Is Italo referring to specific incident or having fun etc?
I can’t think of a specific incident, but I imagine so
Obama Hussein Bin Laden over here.
Robbo and Zeke?
MFT = Matt fundable token