The Power of Now!
Today, January 14, 2o20 might be my favorite
day in not only my life but also the history of the world. Yes,
a man ate a baby
dolphin on Laguna Beach and yes a Kansas husband has
requested “trial by
combat” with Japanese swords in order to settle a
custody battle with his ex-wife.
But those two pale in comparison to the earthquake shaking Santa
Monica’s streets for it is there that the announcement was just
loosed.
One-time President of Content, Media and Studios Erik “ELo”
Logan has become the World Surf League’s Chief Executive Officer,
vanquishing Sophie Goldschmidt in a bloodless coup.
Let’s read the press release together while I fasten my
apron.
LOS ANGELES, California (Tuesday, January 14,
2020) – The World Surf League (WSL) today announced that
Chief Executive Officer Sophie Goldschmidt will be stepping down
from her post and that WSL’s President of Content, Media and
Studios Erik Logan has been named as CEO, effective this
week.
“Sophie has had a huge impact on the WSL. She is responsible
for transforming both our business capabilities and culture in her
tenure as CEO,” Dirk Ziff, WSL Owner and Board Member, said. “With
the converging trends in sports, media and entertainment, we
mutually agreed it was time to make a change. Erik Logan is a
proven leader and a world-class media executive with a profound
personal connection to the sport of surfing. We are excited about
what he will accomplish as CEO. We will always be grateful to
Sophie for her contributions to surfing and we look forward to the
WSL’s next chapter.”
Goldschmidt, who took on the CEO role in 2017, led the
transformation of the WSL’s organizational structure, refocusing
the business with an emphasis on the opportunity around the sport
and lifestyle of surfing. During her tenure, she led the
institution of equal prize money across men’s and women’s surfing,
negotiated a historic 10-year surfer agreement, secured the
first-of-its-kind Facebook partnership and unprecedented levels of
linear and digital distribution. She also delivered the first-ever
competitive events at Surf Ranch (the WSL’s wave technology
facility), relaunched the organization’s ocean health advocacy
program WSL PURE, significantly raised the WSL’s profile globally
and built a dynamic new leadership team.
“It’s been a privilege to collaborate with the caliber of
colleagues, athletes, partners and communities around the world
that I have during my time at the WSL,” Goldschmidt said. “Surfing
is unique, captivating and inspiring and leading the WSL has been a
professional highlight for me.”
“With the WSL now ready to become a more focused content and
media company, the Board and I have mutually agreed it is the right
time to make a change,” Goldschmidt said. “Having worked closely
with Erik, he is the right person to lead the WSL into its next
era. I am excited about what lies ahead for the
organization.”
Following the transition, Goldschmidt will continue to help
the company and join its Advisory Board.
Logan, who previously served as President of the Oprah
Winfrey Network (OWN) and Executive Vice President at Harpo
Studios, has operated as the WSL’s President of Content, Media and
Studios since February 2019, revamping the organization’s live
broadcasts, leading the development of off-platform content
including its first non-scripted TV series, in partnership with
ABC, Ultimate Surfer (airing Summer 2020), as well as 24/7: Kelly
Slater on HBO. In his role as WSL CEO, Logan will utilize his
decades of international business and media experience to continue
to transform the WSL into a world-class live events, experiences
and media company.
“The World Surf League is the most exciting, inspiring and
promising opportunity I have ever encountered,” Logan said. “The
power of the organization’s platform, the history of championing
the world’s best surfers, the global fan base and the opportunity
to accelerate the WSL as an international sport and media
powerhouse is absolutely incredible.”
“Surfing is powerful. As someone who came to it later in
life, I personally understand the impact surfing can have on
individuals, communities and the world at large,” Logan continued.
“To be able to lead world-class people at the WSL and combine my
professional and personal passions is a dream come true.”
I’m having a full blown heart attack combined with an
aneurysm.
Ohhhhhh this coming season is going to be the very, very, very
best ever.
Off to the hospital I go!