In bold management strategy, big wave surfer and Meta CEO Mark Zuckerberg leans on vintage Quiksilver slogan to rally beleaguered employees: “If you can’t rock ‘n’ roll, don’t f*cken come!”

Surf-spun wisdom from the chief.

You, likely, know of Mark Zuckerberg as multi-disciplinary waterman, big wave surfer and star Kai Lenny’s BFF, but the world’s fifth richest man, and Kauai local, also happens to steer the online juggernaut Meta-cum-Facebook.

His company, based in Menlo Park, California has run into much trouble over the past few years. Accusations of willfully spreading misinformation, making a more toxic world, shedding billions of dollar in value etc. and its many employees are beleaguered.

Generally sad.

Zuckerberg, though, unleashed a bold management strategy on a call with them days ago, saying, “Some of you might decide that this place isn’t for you, and that self-selection is OK with me. Realistically, there are probably a bunch of people at the company who shouldn’t be here.”

Sound familiar?

Exactly.

The sentiment is basically a word-for-word reworking of Quiksilver’s iconic and vintage slogan “If you can’t rock’n’roll, don’t fucken come…” An absolute classic that buoyed legions of core fans while also pointing a very clear finger toward the door.

Smart.

Inc. Magazine was less bullish on the move, declaring, “The thing is, assuming that some of the people who work for your company don’t belong is a terrible way to lead. It’s also a pretty lousy way to motivate your team. Instead, you should always assume the best about your team. If you find yourself thinking there are people working at your company who shouldn’t be, that’s a failure of your leadership.”

But Inc. Likely doesn’t rock ‘n’ roll and probably shouldn’t come.

Proof will, as they say, be in the pudding and I, for one, am hopeful that Meta employees will take the charge as radical surf-spun wisdom.

Inspirational as the boss.