The Inertia founder Zach Weisberg (peeping) liking what he sees.
The Inertia founder Zach Weisberg (peeping) liking what he sees.

Environmentally conscious outdoor blog The Inertia stuns diehard fans by promoting landfill-ready big box store Wavestorm surfboards!

The nexus of kook and hypocrisy.

What topsy-turvy times we live in. All wild and upside down, or at least in these United States. Those on the left are busily attempting to erode free speech. Those on the right are actively attempting to undermine the FBI. And, most confusing of all, environmentally-conscious outdoor blogs are breathlessly promoting landfill-ready surfboards.


Yes, fans of The Inertia woke this morning to quite a start. The surf-adjacent site which promises to “make a positive impact on our planet through partnerships with nonprofits working hard to preserve earth’s sacred places,” had joined forces with Wavestorm on a 10% off promotion when using the code AGTHEINERTIA10.

Per the announcement:

Wavestorm is one of the most recognized foam surfboard brands worldwide. Light weight, soft, and easy to handle, the 8ft Classic Longboard is one of the best selling learn-to-surf models in the market. Utilizing Wavestorm’s extensive manufacturing experience, the 8ft Classic surfboard has been upgraded for the Premium Surfboard to bring you the most advanced and innovative material compositions and component setup available. It offers a new look to the 8-footer with the extra 7.5” single fin in addition to the three classic 4.5” performance fin set. Use the single-fin setup for speed and drive and the three-fin setup for maneuverability options. You are bound to catch even the smallest of waves so even a bad day of surfing is a good day with one of these foamies. Add the Wavestorm 8ft Premium Surfboard to your quiver: whether you are a beginner or a seasoned pro, you’ll have a ton of fun out on the water. And that’s what surfing is all about.

Imagine selling a soul for a 10% discount.

Also, imagine thinking that surfing is “all about having a ton of fun out on the water.”

The Inertia… where kook meets hypocrisy.

Buy here!

Surf fans ecstatic over news of upcoming “Cocaine Shark” film before realizing mistake and falling into pronounced depression!


The MEO Rip Curl Portugal Pro continues to be on hold, entering into day two of the waiting period, leaving surf fans’ idle minds to wander unnecessarily. Yesterday’s news that a resurgent Leonardo Fioravanti had punched John John Florence in the teeth by signing with an all-weather jacket company billing itself “par excellence,” for example, only truly intriguing in the absence of an Italo Ferreira, Zeke Lau, Connor O’Leary heat.

Also, the news that “Cocaine Shark” has been greenlit sending the aforementioned surf fans into paroxysms of ecstasy before they realized the error of their ways and falling deeply depressed in the absence of a Griffin Colapinto, Samuel Pupo, Maxime Huscenot heat.

But of course you have followed the stunning success of “Cocaine Bear” and maybe you’ve even seen the film that tells the true story of a 1985 cocaine smuggler’s plane crash, a large black bear that ate much cocaine and the chaos that ensues as he chews hikers etc.

Surf fans, understandably, assumed “Cocaine Shark” would tell the true story of 1985 cocaine smugglers’ planes, trucks, cars, buses, boats etc. that crashed into a nascent surf industry and the chaos that ensued as it pushed out mid-calf length jams, fluorescent boat neck’d tee shirts and riots at Huntington Beach.

Alas, it is not but rather this sort of uninventive schlock.

Here’s back to waiting for a Kanoa Igarashi, Yago Dora, Jackson Baker heat.

Thumbs down-ish. Photo: Gladiator
Thumbs down-ish. Photo: Gladiator

Blood Feud: World’s best vampire porn-cum-surf film director Michael Oblowitz fires dart at “the man who made Kelly Slater” Taylor Steele over world’s greatest unreleased masterpiece!


It’s been a cold minute since a proper blood feud in our small but tidy surf world. Things have gotten… neat. Clean. San Clemente’s other other other first son Griffin Colapinto today, for example, granted an exclusive interview to where he boldly declared “I don’t want to be the boring guy.”

An excerpt.

“It’s funny, I always see people getting interviewed and it’s always so boring to me and I’m like, I don’t want to be the boring guy! I don’t want to do things like anyone else. If I have an opportunity to tell a story or something, I enjoy doing that and just show my true self.”

He then proceeded to say, “I just focus on the preparation and working hard at training because that’s where you get your confidence from,” when responding to a question about what makes him such a daredevil. Adding, “If you’ve taken care of everything you can control and that you have improved wherever you can, you can leave everything else up to the ocean and just be in the moment. The rest will follow.”

Decidedly not punk.

Thankfully, we have Michael Oblowitz. The man known for his phenomenal turn in vampire porn just so happened to create the most notorious, arguably best, surf film ever. One, though, that has still not been released.

Oh you, unless your name starts with Emily and ends with Morgan, are aware of Sea of Darkness. I won’t even waste one second in telling you what you already know about the legendary piece or why it is not available.

But wait, why isn’t it available?

I have heard many things, from… well, listen to the podcast, but is it Taylor Steele’s fault?

The man who made Kelly Slater famous, via his Momentum masterpieces, recently posted an Instagram Stories feat. a bootlegged Sea of Darkness DVD with the caption “found this today.”

Oblowitz, ever the provocateur, screenshoted (above) and added the caption “For 14 years I’ve been wondering who illegally stole a copy of my film, that I have been blocked from releasing and from which I have never earned a cent and today I saw this post …”

The New York Film Festival.

I went to one of those fine bacchanals with Stab’s handsome Taylor Paul and met, for the first time, surfing’s only historian Matt Warshaw.

Those were the days etc.

David Lee Scales and I, anyhow, discussed the aforementioned while also addressing the greatest question of our time. Should a man, or woman, call his, or her, in-laws “mom” and “dad?”

I dare you to listen.

Gucci Leo and FMX Johnny.

Italian stud Leonardo Fioravanti punches Hawaii’s John John Florence in the teeth ahead of Portugal Pro, signs deal with French company claiming to be “waterproof jacket par excellence!”

Blood in the water.

Surfing is riven with various competing claims. Best boardshort, best wetsuit, best traction, best shark deterrent, best wax, best changing poncho, best bottle-opening sandal etc. though nobody, not one person and especially at the World Surf League Championship Tour level, has ever suggested anything other than John John Florence making the best waterproof jacket.

The multi-talented seaman, and 2x professional surfing champion, has charted his own course, charging various obscure waves, sailing the open Pacific, creating a line of outerwear that is as functional as it is functional.

Florence Marine X burst onto the scene as a pure reflection of John John’s true passions after his sponsor Hurley was sold to a beard oil outfit necessitating his abandonment. The Hawaiian prodigy left millions, likely, on the table to create outerwear that he actually needs. Warmth and dryth on the high seas.

And let us examine the Rain Pro 3-Layer Waterproof Shell (no relation to Albee). Promising a 10k rating with coated zippers, it is undeniable (buy here).


On-again-off-again Italian upstart Leonardo Fioravanti has just signed a deal with a French company that claims to make the waterproof shell “par excellence.”

“Proudly announcing our collaboration with @leofioravanti,” K-Way posted to Instagram. “Can’t wait to have fun and start this journey together.”

A shaka emoji was added, for good measure, rubbing salt deep into Florence’s wound.

K-Way, born in Paris in 1965 and claiming to be the first windproof, waterproof jacket ever, have long been a “category leader” and while superiority may be true, challenging John John so directly, so… personally is certain to create friction.

Which leaves a most important question for you.

Team Florence Marine X or K-Way?

Maybe fifth or sixth thing that comes to mind in San Francisco (pictured).
Maybe fifth or sixth thing that comes to mind in San Francisco (pictured).

Revamped Surfer magazine’s exciting new writer creates online outrage after ruthlessly denigrating Bay Area: “When you think of San Francisco, surfing probably isn’t the first word that comes to mind!”

Let 'er burn!

Yesterday, the surf world thrilled as the “Bible of the Sport,” Surfer magazine, debuted an exciting “trending news” writer. Based in East Tennessee, Emily Morgan, ” a proud owner of a Pyrnesse-mix, her hiking partner, every time she hits a trail,” and enjoyer of “strong coffee, spicy food, and live music,” seemed to hit the ground sprinting, covering a proposed wave tank in Arizona.

An excerpt:

We have major news coming out of Arizona: a 37-acre surf park is about to hit the landlocked area of Phoenix, and no, we’re not joking. Thanks to @haileyfrances in a new TikTok, we got the low down on what to expect from the Willy Wonka Chocolate Factory of surf parks. You’re going to want to take notes on this one, folks. The newly artificial ‘Cannon Beach’ will not only be a mecca for surfers who want to ditch airfare prices and stay local, but it will also offer an on-site hotel.

It was the first time since 1987 that Rick Kane did not appear in a story related to surfing and Arizona, marking a radical shift and defining a fresh tone.

Morgan followed up by dumping gasoline all over California’s Bay Area and tossing a match right into the mess. “When you think of San Francisco, surfing probably isn’t the first word that comes to mind,” she penned before brutally twisting the knife. “Although the city is known for its skate spots, this clip, posted by @hunterjones_, has changed our minds about the city’s potential for catching breaks.”


Surfing “not the first word that comes to mind.” A flamethrower after my own heart? I remember, when I was getting my start, that I enjoyed kicking Puerto Rico in the guts. The Ultimate Surfer’s Alejandro Moreda and friends confronted me, at some point, and you can listen here to how that all went down.

In any case, I’m very curious as to what Ocean Beach etc. surfers are thinking about this cold-hearted slap. Will there be retribution? A petition signed n sent to Surfer demanding respect? A caravan out to East Tennessee led by Fort Point “dicks?

Currently more questions than answers.