"It’s a slice of heaven and it’s getting really crappy.”
Ahhhh summer in coastal Southern California. A blanket of gray that lovingly smothers the Pacific touching bits into middle July. Millions, cooking inland, fleeing their god-forsaken lands to cool themselves in the temperate waters. The joys of cultural mingling and understanding.
Except this year where rage is percolating and particularly in Laguna Beach long known for its surf adjacency (Gotcha was headquartered here) and gentle artists (once a year people pretend to be in paintings).
But you recall learning of the Laguna Beach surf-artist who roped off a portion of sand in front of her house then screamed expletives at a mother and child daring trespass.
She, it appears, just the tip of the spear. The entire community is up in arms, mad as hell and, apparently, not willing to take it any more. Local Greg Viviani goes down to the beach and picks up loads of trash himself, also finding empty bottles of green apple flavored Smirnoff Ice and sex toys, according to The Los Angeles Times. “It never ends,” he told the paper. “You can clean it all up in one day and it’ll be covered with trash tomorrow.”
Others, calling it “destructive tourism” are pushing city officials to do something about the mess and taking out local advertisements targeting “litter, cigarette smoke and loud vehicle exhaust.”
“I know we’re all very protective of our community, but we’re getting this everywhere, and I don’t think we can necessarily expect it to change because it gets hot inland and people just pour in here,” Mayor Sue Kempf said at a city council meeting. “It’s a problem.”
Joanne McMahon, who grew up either in or near Laguna Beach, felt the issue was tourist promotion, declaring, “I feel like we’re promoting tourism to the point of just over impact. Why do we need to continue to promote this for visitors? We can’t handle what we’ve got now” later adding, “It’s a slice of heaven and it’s getting really crappy.”
War in paradise.
Which side would you take? Ciggies and Smirnoffs or Pageant of Masters?