Cute lil joint across the road from Sunset Beach and with tentacles across Oahu valued at an astonishing $22.5 mill.

Eight years back Koa Smith, his bros Alex and Travis, and Koa Rothman, opened up a cute lil coffee and bowls joint called Sunrise Shack amid a plumeria farm and just across the road from world famous Sunset Beach.

The initial offering was pretty basic, coffees, tea, papaya bowls, but the place soon blossomed into the most popular eatery on the North Shore with its zeitgeist-y feel-good menu of wellness shots, smoothie bowls, banana bread and avocado toast.

Now, there’s Sunrise Shacks all over Oahu, Waikiki, Ala Moana Center, Kailua, Shark’s Cove as well as Sunset with predicated revenues set to hit five mill this year.

The four wildly handsome Hawaiian-born surfers and models are ambitious as hell.

And y’ain’t gonna become a billionaire by shucking coconuts across the road from Sunset the rest of your life. And, so, after valuing ‘emselves at $22..5 mill, the gang used the crowdfund portal start engine to offer shares in their biz.

One share was set at $7.50 with a minimum buy-in of $240.

A raft of bonuses were set to lure investors with anyone dropping one hundred gees on their Ohana package getting “one of the founders’ signed surfboards, a flight to Hawaii from the US to surf and have a surf lesson with one of the founders, a custom Ohana shirt, an invitation to an investor’s party on Oahu, and 12% bonus shares.”

At the close of the offering on April 16, $786,620 had been raised.

The surfers plan to use the money to expand onto the US mainland.

Koa Smith, meanwhile, a man who is widely regarded “the world’s sexiest surfer” and who ain’t afraid to bareback the biggest waves in the world, is offering seven-day online courses for anyone who might feel a little off kilter.

Smith became qualified to deliver the course after earning a certificate of completion from the charismatic faith healer Joe Dispenza.

The sell is almost as compelling as the Sunrise Shack’s share offer

“Koa Smith is a professional surfer, thirty-second famed barrel rider, entrepreneur and true showman. While his life looks idyllic from the outside; sunshine, nature, travel & nonstop adventure, he struggles to balance it all just like the rest of us.
“Through a severe head injury that left him with crippling depression, the pressure of competition and the bombardment of business demands, he realized that something needed to change. He wanted to take charge of his mental game. In turn, through extensive research and support, he developed a mental exercise routine, something that he commits to every morning.

“A routine that puts him in the driver seat before the chaos of the world even has a chance to make an impression. His mental game changed everything and now he wants to share his morning routine with you. Are you ready to transform your mental game? $37.”

BeachGrit writer Steve Rees paid his thirty-seven dollars and completed the course a few months back. 

“Koa Smith is a genuinely likeable character who is passionate about helping people get right in the head,” reported Rees. “Maybe a grain of salt is needed to digest Koa’s program, all in good fun, etc.”